Plan, execute and manage Meta Ads campaigns. Set up campaigns, define target audiences, allocate budgets and monitor campaign performance. Optimise campaigns to improve lead quality, conversions and cost per lead (CPL).

Coordinate with the creative team for ad creatives, copies and campaign requirements. Track campaign performance, analyse results and prepare regular reports. Handle lead generation and outbound cold calling for client campaigns.

Follow up with prospective customers, qualify enquiries and assist in converting leads into sales. Coordinate with clients to track lead status, customer responses and conversions. Identify potential business opportunities and generate recent leads.

Reach out to prospective brands and businesses through cold calls, LinkedIn, Instagram, email and other channels. Build and maintain a database of potential clients and business leads. Take ownership of assigned campaigns, lead-generation activities and business development targets.

📌 Growth & Performance Marketing Executive (Mumbai)
🏢 Vichitra
📍 Mumbai