11 Nov
|
Leatherman Fashion
|
Kolkata
11 Nov
Leatherman Fashion
Kolkata
E-Commerce Manager
Brand Name: Sassora
Location: Kolkata
Experience Required: 2–4 Years
Job Type: Full-Time
We are looking for an experienced and result-oriented E-Commerce Marketplace Manager who can independently manage and grow our online business across Amazon, Myntra, Nykaa, Blinkit, Tata CLiQ, Aijo, Instamart and others.
The ideal candidate should have strong hands-on experience in marketplace advertising, product listing optimization, SEO, sales growth strategies and performance analysis.
The primary objective of this role is to increase sales, improve product visibility, maximize profitability and optimize advertising costs.
Key Responsibilities
1. Advertising & Campaign Management
- Independently plan, create, manage and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands and Sponsored Display).
- Manage Myntra Ads and advertising campaigns across other marketplaces.
- Monitor daily advertising expenditure, ACOS, TACOS, ROAS, CTR and conversion rates.
- Optimize keyword targeting, bidding strategies and advertising budgets.
- Identify high-performing and low-performing products and take corrective action.
- Reduce unnecessary advertising expenditure while maintaining sales growth.
- Plan and execute promotional campaigns during festive sales, special events and marketplace-specific sale periods.
- Improve organic and advertising-driven sales through continuous campaign optimization.
1. SEO & Product Listing Optimization
- Optimize product titles, descriptions, bullet points, keywords and backend search terms.
- Conduct keyword research to improve product discoverability and organic rankings.
- Improve product visibility across Amazon, Myntra, Nykaa, Blinkit and Tata CLiQ.
- Monitor keyword rankings and competitor listings.
- Identify listing improvement opportunities to increase impressions, clicks and conversions.
- Coordinate product images, A+ Content, enhanced descriptions and other listing creatives.
- Audit existing listings regularly and resolve content-related issues.
1.
Marketplace Sales Growth & Account Management
- Independently manage day-to-day operations across multiple e-commerce seller portals.
- Develop and execute strategies to increase revenue and overall sales performance.
- Identify top-selling, high-margin and underperforming SKUs.
- Monitor pricing, discounts, competitor activities and marketplace trends.
- Improve product conversion rates and sales performance.
- Manage new product launches and ensure maximum product visibility.
- Monitor stock availability and coordinate with the inventory team to avoid stockouts.
- Resolve listing suppression, account health and marketplace-related operational issues.
1. Sales Analysis & Reporting
- Monitor daily, weekly and monthly marketplace performance.
- Prepare detailed sales, advertising and profitability reports.
- Analyze sales trends, advertising returns, conversion rates and product performance.
- Identify opportunities to improve sales while reducing advertising costs.
- Track marketplace commissions, promotional expenses and overall profitability.
- Recommend data-driven strategies for business growth.
- Provide regular updates on marketplace performance, challenges and action plans.
1. Promotional Activities & Business Development
- Plan and execute marketplace sale campaigns and promotional offers.
- Identify opportunities for product visibility through marketplace advertising and promotional tools.
- Analyze competitor pricing, offers and best-selling products.
- Develop strategies to improve organic sales and reduce dependence on paid advertising.
- Coordinate with marketplace account managers and support teams wherever required.
Required Skills & Qualifications
- 2–4 years of hands-on experience in e-commerce marketplace management.
- Strong knowledge of Amazon Seller Central and Amazon Advertising Console.
- Practical experience in Amazon PPC, keyword research and SEO optimization.
- Experience managing Myntra and other major marketplace seller accounts.
- Positive understanding of ACOS, TACOS, ROAS, CTR, CPC and conversion rates.
- Experience handling multiple SKUs and large product catalogues.
- Proficiency in Microsoft Excel, sales reporting and data analysis.
- Strong analytical, problem-solving and decision-making skills.
- Ability to independently manage marketplace accounts and advertising budgets.
- Experience in fashion, handbags, leather goods or lifestyle accessories will be an added advantage.
Key Performance Indicators (KPIs) The candidate's performance will be evaluated based on:
- Growth in monthly marketplace sales and revenue.
- Improvement in product visibility and organic rankings.
- Reduction in ACOS and improvement in advertising ROAS.
- Improvement in conversion rates.
- Growth in profitable sales.
- Overall marketplace account performance and operational efficiency.
Ideal Candidate We are looking for someone who is proactive, analytical, commercially focused and capable of taking complete ownership of marketplace growth.
The candidate should not be limited to uploading products or processing orders but should have the expertise to independently plan and execute strategies that generate higher sales, improve profitability and deliver measurable results.
Candidates with proven experience in marketplace sales growth, SEO and performance advertising will be preferred.
To Apply: Please share your updated resume along with details of the marketplaces you have managed, advertising budgets handled and measurable sales growth achieved.
Pay: ₹18,000.00 - ₹25,000.00 per month
Work Location: In person
📌 E-Commerce Manager (Kolkata)
🏢 Leatherman Fashion
📍 Kolkata