Company Description Black I Technologies and Solutions (BITS) is a growing technology company founded by three graduates with a vision to work across multiple branches of Information Technology. The company currently specializes in website, mobile application, and game development, complemented by robust hosting services. BITS focuses on delivering innovative, tailored solutions to meet diverse client requirements.

Team members collaborate in a dynamic environment that values creativity, technical excellence, and continuous learning.

Role Description This is a full-time, on-site Digital Marketing Specialist role based in Chennai.

The Digital Marketing

Specialist will plan, execute, and optimize digital marketing campaigns across web and social media channels to increase brand awareness and generate leads. Daily responsibilities include managing social media accounts, creating and scheduling content, monitoring campaign performance, analyzing web traffic data, and preparing reports with actionable insights. The role also involves coordinating with design and development teams to align marketing initiatives with product launches and company objectives,



while staying updated on digital marketing trends and best practices.

Qualifications

- Candidates should possess strong skills in Digital Marketing and Online Marketing, including campaign planning and execution.
- Candidates should possess skills in Social Media Marketing, with experience managing and growing engagement across key platforms.
- Candidates should possess skills in Web Analytics, with the ability to interpret data and optimize campaigns based on performance metrics.
- Candidates should possess effective Communication skills for collaborating with cross-functional teams and creating clear, engaging messaging.
- Relevant qualifications such as a degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Familiarity with SEO/SEM tools, email marketing platforms, and content management systems is beneficial.
- Robust organizational skills, attention to detail, and the ability to manage multiple projects in a fast-paced workplace.

📌 Digital Marketing Specialist (Chennai)
🏢 Black I Technologies and Solutions
📍 Chennai