- Plan, execute, and manage Google Ads campaigns across Search, Display, Shopping, YouTube & Performance Max.

- Conduct keyword research and competitor analysis.

- Create engaging ad copies, headlines, and descriptions.

- Monitor and optimize campaigns to improve ROI and ROAS.

- Manage advertising budgets and identify opportunities to reduce CPL.

- Analyze campaign performance using Google Analytics 4 (GA4).

- Set up and monitor conversion tracking using Google Tag Manager (GTM).

- Perform A/B testing of ads, creatives, and landing pages.

- Prepare campaign performance reports and collaborate with SEO, content & web development teams.

What We're Looking For

- 2–4 years of hands-on experience in Google Ads campaign management.

- Strong knowledge of Search, Display, Shopping, YouTube & Performance Max.

- Expertise in keyword research, audience targeting, and campaign optimization.

- Knowledge of GA4, GTM, and conversion tracking.

- Solid analytical, communication, and problem-solving skills.

- Google Ads certifications will be an added advantage

Pay: ₹20,000.00 - ₹41,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (Kolkata)
🏢 G Tech Web Solutions
📍 Kolkata