Digital Marketing & Lead Generation Executive & Business development Associate (India)

Digital Marketing & Lead Generation Executive & Business development Associate (India)

11 Nov
|
Upnexa.Org
|
India

11 Nov

Upnexa.Org

India

Company Description Upnexa Education is dedicated to making quality education, professional certifications, and career-focused learning more accessible to a wide range of learners. The organization supports students, graduates, and working professionals in identifying the right educational paths to reach their academic and skilled objectives.

Upnexa

Education offers guidance on higher education options and industry-relevant skill development, helping individuals stay competitive in a changing job market. By providing structured support at every stage of the learning journey, the company aims to empower learners to make informed decisions and achieve sustainable career growth.

Role Description This is a full-time remote role for a Digital Marketing & Lead Generation Executive & Business Development Associate. The role involves planning and executing digital marketing campaigns to attract prospective learners and drive recent leads across multiple online channels.

Responsibilities include researching target markets, identifying potential audiences, and generating qualified leads through outreach, content, and performance-based marketing initiatives. The individual will manage inbound and outbound communication with prospective learners, nurture relationships, and support the conversion of leads into enrollments.



Day-to-day tasks also include collaborating with internal teams on sales strategies, tracking campaign performance, preparing reports, and contributing to the overall business development goals of Upnexa Education.

Qualifications

- Candidates should possess skills in Current Leads and Lead Generation to identify, qualify, and nurture prospective learners.
- Candidates should possess skills in Market Research to analyze target segments, competitor offerings, and emerging opportunities.
- Candidates should possess strong Communication skills to engage with prospective learners and collaborate effectively with internal teams.
- Candidates should possess Sales skills to support consultative conversations, follow up on leads, and assist in closing enrollments.
- Relevant experience in digital marketing, education services, or business development is beneficial.
- Ability to work independently in a remote environment, manage multiple tasks, and meet targets and deadlines.
- Familiarity with CRM tools, lead tracking systems, and basic analytics platforms is an advantage.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Digital Marketing & Lead Generation Executive & Business development Associate (India)
🏢 Upnexa.Org
📍 India

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