? URGENT HIRING | Performance/Digital Marketing Executive (Google Ads & Meta Ads)

Company: Multiplier AI Limited

? Location: Hyderabad

? Experience: Jr. Digital Marketing (0-1 Years)

Digital Marketing Executive (2-3 Years)

? Openings: 5

⚡ Hiring: Immediate

We are looking for a skilled and performance-driven Performance/Digital Marketing Executive with hands-on experience in Google Ads and Meta Ads to plan, execute and optimise paid advertising campaigns, primarily focused on lead generation.

Key Responsibilities

Google Ads (Search Campaigns)

- Plan, set up and manage Google Search campaigns focused on lead generation.
- Conduct keyword research, manage match types, negative keywords and ad group structures.
- Create and optimise Responsive Search Ads and ad extensions/assets.
- Manage bidding strategies, daily budgets and campaign performance.
- Set up and monitor conversion tracking using GA4 and Google Tag Manager.
- Optimise campaigns to improve Cost Per Lead (CPL) and lead quality.

Meta Ads (Facebook & Instagram)

- Plan and manage Meta Ads campaigns focused on lead generation.
- Run Instant Form and website lead generation campaigns.
- Build and manage custom, lookalike and interest-based audiences.
- Coordinate with the design team for ad creatives and copywriting.
- Conduct creative A/B testing and optimise campaign performance.
- Monitor CPL, lead quality, frequency and creative fatigue.
- Work with Meta Pixel and Conversions API for tracking and optimisation.

Reporting & Performance Analysis

- Monitor campaign performance across Google and Meta platforms.
- Analyse key metrics such as CPL, CTR, CPC,



Conversion Rate and ROAS.
- Optimise advertising budgets and campaigns to achieve business objectives.
- Prepare weekly and monthly performance reports.

Required Skills & Qualifications

- Minimum 2 years of hands-on experience in Google Ads and Meta Ads.
- Practical experience managing paid campaigns with lead generation objectives.
- Strong understanding of Google Search campaigns and Meta Ads Manager.
- Knowledge of keyword research, audience targeting, bidding strategies and conversion tracking.
- Familiarity with GA4, Google Tag Manager, Meta Pixel and Conversions API.
- Solid analytical skills and campaign optimisation capabilities.
- Google Ads / Meta certifications are preferred.
- Healthcare / hospital advertising experience will be an added advantage.

Important Screening Criteria

- Candidates must have a minimum of 2 years of actual hands-on paid advertising experience.
- Candidates with less than 2 years of paid ads experience will not be considered, even if their overall digital marketing experience is higher.
- Preference will be given to candidates who have independently managed both Google Ads and Meta Ads campaigns.
- During screening, candidates must confirm their exact platform-wise experience and the types of campaigns handled.

? How to Apply?

Interested candidates can share their updated CV at: [email protected]

? Know someone who fits this role? Tag them or share this opportunity!

- #UrgentHiring #PerformanceMarketing #GoogleAds #MetaAds #DigitalMarketingJobs #PaidMedia #LeadGeneration #HyderabadJobs #Hiring #MultiplierAI

📌 Digital Marketing Executive (Hyderabad)
🏢 Multiplier AI
📍 Hyderabad