Job Summary

Lentera Technologies is looking for a creative and enthusiastic Digital Marketing Executive – Fresher to join our team. This role is ideal for candidates passionate about social media management, content creation, SEO, AI-powered marketing, analytics, and digital growth strategies.

Company: Lentera Technologies

Location: Chennai, Tamil Nadu

Employment Type: Full-Time

Experience: 0–1 Year | Freshers Only

Key Responsibilities

- Design engaging social media posts and marketing creatives.
- Create and publish a minimum of 10 social media posts per week across platforms.
- Schedule and manage content calendars for consistent posting.
- Maintain and grow company social media pages through engagement-focused content.
- Monitor reach, engagement, page traffic, and campaign performance.
- Improve organic traffic through SEO practices such as keyword research, on-page optimization, hashtag strategy, metadata support, and SEO-friendly content writing.
- Support blog and content optimization for better search visibility.
- Execute and support digital marketing campaigns and lead-generation initiatives.
- Create content ideas, captions,



and campaign materials using AI tools.
- Develop effective prompts for AI-assisted marketing tasks.
- Track analytics and prepare performance reports.
- Stay updated with digital trends, social media updates, AI tools, and competitor activities.

Skills Required

- Knowledge of digital marketing concepts and social media management.
- Basic to intermediate understanding of SEO, including keyword research, on-page SEO, content optimization, and search-ranking basics.
- Familiarity with social media scheduling and content planning.
- Understanding of analytics, engagement metrics, and traffic growth.
- Knowledge of AI tools such as ChatGPT, Google Gemini, or similar AI platforms.
- AI prompting / prompt engineering skills.
- Valuable communication, creativity, and analytical mindset.

Eligibility

- Degree in Marketing, Communications, or a related field preferred.
- Fresh graduates with strong digital marketing skills are welcome to apply.

Interested candidates can send their updated resume to: ? [email protected]

📌 Digital Marketing Executive (Chennai)
🏢 Lentera Technologies Private
📍 Chennai