Company Description EB Food and Beverage is a growing organization in the food and beverage sector, focused on delivering high-quality products and reliable service to customers across diverse markets. The company emphasizes strong relationships with distributors, retailers, and end consumers to build sustainable market presence and brand loyalty. EB Food and Beverage values performance, integrity, and collaboration, providing team members with opportunities to take ownership of their markets and drive business growth.

The culture supports continuous improvement, data-driven decision-making, and customer-centric strategies, making it a solid environment for sales professionals to develop their careers.

Role Description The Area Sales Manager is a full-time, on-site role based in the Greater Kolkata Area. This position is responsible for achieving sales targets, driving distribution, and increasing brand visibility within the assigned territory. Day-to-day activities include managing and supporting distributors and key retail partners, planning and executing sales strategies, monitoring performance metrics, and identifying new business opportunities.

The Area Sales

Manager will visit market outlets regularly, ensure proper product placement and merchandising, and oversee promotional activities. The role also involves forecasting demand,



coordinating with internal teams for supply and marketing support, managing route plans, and preparing regular sales reports and market insights for management.

Qualifications

- Proven experience in area or territory sales management, preferably in the food and beverage or FMCG sector.
- Strong skills in relationship-building, negotiation, and account management with distributors and retail partners.
- Ability to analyze sales data, market trends, and competitor activity to develop effective sales plans.
- Effective communication and presentation skills, with the ability to collaborate across cross-functional teams.
- High level of self-motivation, integrity, and ownership, with readiness to travel extensively within the Greater Kolkata Area.
- Good understanding of local markets, channels (general trade, modern trade), and retail operations.
- Proficiency in basic office software (e.g., Excel, PowerPoint, email) for reporting and planning.
- Bachelor’s degree in Business, Marketing, or a related field; an MBA or equivalent is an advantage.
- Prior experience leading or mentoring field sales representatives is a plus.
- Ability to work in a fast-paced environment and meet deadlines and targets consistently.

📌 Area Sales Manager (Kolkata)
🏢 EB Food and Beverage
📍 Kolkata