Popbrain is an AI Enabled AdTech platform for performance-based advertising campaigns. By combining innovative artificial intelligence with actionable insights, Popbrain helps brands and creators achieve smarter, measurable advertising outcomes.

Role Description

This is a full-time, on-site managerial role for an Advertiser Sales Manager at Popbrain,

located in Noida.

The Advertiser Sales Manager will be responsible for driving advertiser acquisition, revenue growth, sales strategy, and key client relationships for Popbrain. The role will involve building and managing a strong advertiser sales pipeline, identifying new business opportunities, developing relationships with brands and agencies, and leading the sales team toward monthly and quarterly revenue targets.

The ideal candidate should have strong experience in AdTech, DSPs, programmatic advertising, digital media, performance marketing, advertising networks, or media agencies, along with proven experience in B2B sales and team management.

The candidate will be responsible for developing the advertiser sales strategy, managing the sales funnel, coaching the sales team, acquiring high-value advertisers, negotiating commercial partnerships, and working closely with internal teams to ensure successful campaign onboarding and execution.

Key Responsibilities:

a) Sales Strategy & Revenue Growth -

- Develop and execute the overall advertiser sales strategy aligned with Popbrain's business and revenue objectives.
- Own monthly, quarterly, and annual advertiser acquisition and revenue targets.
- Identify new market segments, industries, brands, and agencies for business development.
- Develop strategies to increase advertiser acquisition, retention, spending, and overall account value.
- Identify opportunities for upselling, cross-selling, and expansion across existing advertiser accounts.
- Monitor market trends, competitor activities, and emerging opportunities within the AdTech and digital advertising ecosystem.
- Build a predictable and scalable advertiser sales pipeline.

b) Team Management & Leadership-

- Lead, mentor, and manage the Advertiser Sales team to achieve individual and team targets.
- Set clear sales objectives, KPIs, and performance expectations for team members.
- Monitor individual and team performance and provide regular coaching and feedback.
- Conduct sales reviews and pipeline reviews to ensure consistent progress toward targets.
- Support team members in prospecting, pitching, negotiations, objection handling, and deal closure.
- Develop effective sales processes, playbooks, and best practices for the team.
- Motivate and build a high-performing, target-driven sales culture.

c) Advertiser Acquisition & Business Development-

- Identify and acquire new brands, advertisers, agencies, and strategic accounts for Popbrain.
- Build and maintain a strong pipeline of prospective advertisers and agency partners.




- Develop relationships with brand managers, marketing heads, CMOs, performance marketing teams, media buyers, and senior decision-makers.
- Generate business through LinkedIn, email, calls, industry networks, referrals, events, partnerships, and other channels.
- Understand advertiser objectives, budgets, target audiences, campaign requirements, and business goals.
- Lead high-value pitches and presentations to prospective advertisers and agencies.
- Negotiate commercials, contracts, and partnership terms and drive deals toward closure.
- Own the complete sales cycle from prospecting and qualification to negotiation, closure, and onboarding.

d) Key Account & Client Relationship Management-

- Build and maintain strong, long-term relationships with key brands and advertising agencies.
- Act as a senior point of contact for strategic and high-value advertiser accounts.
- Understand client business objectives and recommend appropriate Popbrain advertising solutions.
- Ensure a smooth transition from sales to campaign execution and account management teams.
- Identify opportunities to increase advertiser budgets and campaign volumes.
- Monitor client satisfaction, business performance, and retention opportunities.
- Develop strategic relationships with key decision-makers and stakeholders.

e) Cross-Functional Collaboration-

- Work closely with Campaign Management, Performance Marketing, Operations, Product, and Leadership teams to ensure successful campaign execution.
- Coordinate with internal teams for smooth advertiser onboarding and campaign launches.
- Communicate advertiser requirements and feedback to relevant internal stakeholders.
- Work with leadership and product teams to identify new opportunities, product requirements, and market needs.
- Ensure client expectations are aligned with campaign capabilities and deliverables.

f) Sales Operations & Reporting-

- Maintain accurate sales pipelines, forecasts, account information, and revenue projections.
- Prepare and present regular sales performance reports and revenue forecasts to senior management.
- Track key sales metrics including pipeline value, conversion rates, acquisition, revenue, retention, and account growth.
- Analyze sales performance and implement corrective actions where required.
- Establish and monitor team KPIs and sales dashboards.
- Ensure CRM and sales records are maintained accurately and consistently.

Qualifications:

- 5+ years of experience in Advertising Sales, AdTech Sales,



Digital Media Sales, Programmatic Advertising, Performance Marketing, or a related field.
- Experience working with DSPs, AdTech platforms, programmatic advertising companies, advertising networks, media agencies, or digital media companies.
- Proven track record of B2B advertiser acquisition and revenue generation.
- Strong experience in selling advertising solutions to brands, agencies and advertisers.
- Demonstrated experience in managing sales pipelines and closing high-value deals.
- Experience managing, mentoring, or leading a sales team.
- Strong understanding of digital advertising and performance marketing.
- Good understanding of advertising metrics such as CPC, CPM, CPA, CTR, ROAS, conversions, and campaign performance.
- Strong negotiation, presentation, communication, and relationship-management skills.
- Ability to build relationships with senior-level stakeholders and decision-makers.
- Bachelor's degree in Marketing, Business, Advertising, or a related field is preferred.

Who We Are Looking For:

We are looking for a strategic, target-driven, and hands-on sales leader who can build and scale Popbrain's advertiser business. The ideal candidate should:

- Have 5+ years of experience in Advertising Sales, AdTech, Digital Media, Programmatic Advertising, or Performance Marketing.
- Have a strong track record of new advertiser acquisition and revenue growth.
- Have experience working with brands, agencies, advertisers, and senior marketing decision-makers.
- Understand the AdTech, DSP, programmatic, and digital advertising ecosystem.
- Be capable of developing and executing an effective advertiser sales strategy.
- Be confident in leading high-value client pitches and commercial negotiations.
- Have robust ownership of the sales pipeline, team performance, client relationships and revenue targets.
- Be proactive, analytical, commercially minded, and comfortable working in a fast-paced environment.
- Have strong leadership, communication, negotiation, and problem-solving skills.
- Be capable with hands-on business development and deal closure.

What You'll Get:

- Competitive salary with performance-based incentives.
- Opportunity to lead and grow the Advertiser Sales function.
- Opportunity to work with leading brands, advertisers, and marketing teams.
- Exposure to the growing AdTech, AI, programmatic advertising, and performance marketing ecosystem.
- Opportunity to build and manage a high-performing sales team.
- Professional, collaborative, and growth-driven work environment.
- Fast career progression based on performance and business impact.
- Opportunity to contribute directly to Popbrain's revenue growth and expansion.

If you have strong experience in Advertising Sales and AdTech and a passion for building relationships with brands and advertisers, we would like to have you on our team.

📌 Advertiser Sales Manager (Noida)
🏢 Popbrain
📍 Noida