Company: Vieroots Wellness Solutions Pvt. Ltd.

Department: Marketing / Digital & Creative

Location: Kochi

Experience: 3–5 years

Employment Type: Full-time

About Vieroots:

Vieroots Wellness Solutions Pvt. Ltd. is a pioneering healthtech and personalized wellness company based in Kochi, India. Founded by Dr. Sajeev Nair, Vieroots converges modern genetic science, AI, and ancient wellness wisdom to offer proactive, science-backed lifestyle management. Its core offerings include epigenetic and metabolic testing (EPLIMO), gut microbiome analysis, precision nutraceuticals, and advanced longevity therapies at the Vieroots Biohack Centre.

Job Summary

We are looking for a creative and experienced Ad Copywriter & Content Strategist who can develop attractive advertising content and plan effective content strategies for Vieroots.

The candidate should have a positive understanding of health, wellness, nutrition and digital marketing. They should be able to create content that attracts customers, builds brand awareness and generates business enquiries and sales.

Key Responsibilities

1. Write attractive ad copies for Facebook, Instagram and Google Ads.
2. Create engaging captions, headlines, taglines and promotional content.
3. Plan monthly and weekly social media content calendars.
4. Develop creative ideas for marketing campaigns.
5. Write scripts for Instagram Reels, YouTube videos and promotional videos.
6. Create website content, landing page content and email marketing content.
7. Develop content related to genetic testing, gut health, nutrition, nutraceuticals, longevity and wellness.
8.



Convert complex medical and scientific information into simple language for customers.
9. Coordinate with graphic designers, video editors and the digital marketing team.
10. Research competitors, market trends and new content ideas.
11. Review content performance and improve content based on engagement and leads.
12. Maintain consistency in brand communication across all platforms.

Required Qualifications & Skills
- Bachelor's degree in English, Marketing, Journalism or a related field.
- 3–5 years of experience in copywriting and content strategy.
- Excellent English writing and communication skills.
- Experience in digital advertising and social media content.
- Creative thinking and strong writing skills.
- Knowledge of customer behaviour and marketing trends.
- Ability to write sales-focused advertising content.
- Interest or experience in health and wellness is preferred.
- Experience in healthcare, nutraceuticals or wellness brands will be an added advantage.

Preferred Candidate Profile
- Candidates with experience in health and wellness companies or digital marketing agencies.
- Should have experience in creating advertising campaigns, not just social media posts.
- Should be able to independently plan content and develop creative ideas.
- Must have a portfolio of previous copywriting and content work.

Key ExpectationsThe candidate should be capable of handling:
- Ad copywriting.
- Content planning and strategy.
- Creative campaign ideas.
- Reel and video scripts.
- Brand communication.
- Lead-generation content.

Contact :- (phone hidden)/ [email protected]

📌 Ad Copywriter & Content Strategist (Kochi)
🏢 Vieroots Wellness Solutions
📍 Kochi