About the Role

Drive on-ground student lead generation and event promotion for IEPL's MBA/PGDM, BBA, Law and Engineering admissions counselling. The role is mostly in the field: colleges, schools, coaching institutes and student communities.

Key Responsibilities

Plan and run weekly field visits to colleges, final-year batches, coaching centres and student groups across Odisha.

Conduct seminars, awareness sessions and career talks to generate qualified leads.

Build relationships with college principals, placement heads, faculty and coaching owners.

Drive on-ground registrations and footfall for the "Know Your B-School" All India Management Fair and Mentors Meet.

Coordinate with partner colleges for stalls, co-branded promotions and campus activities.

Set up stalls, banners, standees and brochure distribution, and manage event-day operations.

Capture leads on the spot and pass them to the counselling team within 24 hours.

Lead and monitor the field executives, tracking daily visit and lead targets.

Manage the field budget, travel plans, printing and local vendors.

Submit daily visit reports and weekly/monthly reports on leads, conversions and cost per lead.

📌 Marketing Manager (Bhubaneswar)
🏢 Iana Education Private
📍 Bhubaneswar