Job description

JOB DESCRIPTION

Job Title: Social Media Executive
Location: Prabhat Road, Deccan Pune.

Key Responsibilities

Content Creation & Management: Develop, curate, and manage engaging content
across various social media platforms, including Facebook, Instagram, LinkedIn, and
YouTube, aligning with FFD's brand voice and mission.

Community Engagement: Monitor and respond to comments, messages, and inquiries
promptly to foster a strong online community and enhance patient engagement.

Campaign Development: Plan and execute social media campaigns to promote FFD's
programs, success stories, and health tips, aiming to increase brand awareness and lead
generation.

Analytics & Reporting: Track and analyze key performance indicators (KPIs) to assess
the effectiveness of social media strategies and campaigns, providing regular reports with
insights and recommendations.

Trend Monitoring: Stay updated with the latest social media trends, tools, and best




practices to ensure FFD's online presence remains creative and effective.
Collaboration: Work closely with the content, design, and medical teams to ensure
cohesive messaging and branding across all digital platforms.

Qualifications
Bachelor's degree in Marketing, Communications, or a related field.
1-2 years of experience in social media management.
Proficiency in social media platforms and tools such as Hootsuite, Buffer, or similar.
Strong writing, editing, and communication skills with an eye for detail.
Ability to create visually appealing content using tools like Canva or Adobe Creative
Suite.
Analytical mindset with the ability to interpret social media metrics and trends.
Creative thinker with a passion for health and wellness topics.

Preferred Skills
Experience with paid social media optimization.
Familiarity with online reputation management and influencer collaboration.

📌 Social Media Executive (Pune)
🏢 Desirous Global Consulting
📍 Pune