This is a remote position.

About the Role

We are looking for a Senior Digital Marketing Manager who can drive end-to-end digital marketing strategy and execution for B2B and SaaS businesses. This role requires a strong combination of strategic thinking, hands-on channel expertise, client management, and data-driven decision-making.

You will work closely with business leaders, marketing teams, and cross-functional stakeholders to build and execute growth strategies across multiple digital channels. From SEO and performance marketing to email campaigns and conversion rate optimization, you will be responsible for driving measurable business outcomes, improving marketing performance, and contributing to pipeline growth.

Key Responsibilities

- Own digital marketing strategy and client relationships, leading regular performance reviews, presenting insights, and recommending growth initiatives aligned with business objectives.

- Plan and execute multi-channel marketing campaigns across SEO, Google Ads, Linked In Ads, Meta Ads, email marketing, and website optimization.

- Monitor campaign performance, analyze marketing metrics, and optimize budgets, CAC, CPL, conversion rates, and pipeline contribution using data-driven insights.

- Drive SEO strategy, keyword research, technical audits, content optimization, landing page improvements, and conversion rate optimization (CRO).





- Lead and manage a team of 4+ multi-channel marketers while ensuring execution quality, accountability, and timely delivery across multiple projects.

- Collaborate with sales, product, content, design, and development teams to establish campaign priorities, track milestones, and deliver measurable growth outcomes.

Requirements

- 7–9 years of experience in Digital Marketing, preferably within B2B or SaaS environments; candidates with 5+ years of solid B2B SaaS or agency experience may also be considered.

- Hands-on expertise in at least three digital marketing channels, preferably SEO, Performance Marketing, and Email Marketing, along with working knowledge of CRO.

- Strong analytical and reporting skills, with proficiency in Excel/Google Sheets, GA4, Google Search Console, marketing dashboards, funnel analysis, CAC, and CPL metrics.

- Proven experience managing a team of 4+ multi-channel marketers, handling multiple projects, and driving cross-functional execution.

- Excellent communication, stakeholder management, and client-facing skills, with the ability to translate business objectives into actionable marketing strategies.

Benefits & Perks

- Work Mode: Bengaluru / Remote (as applicable)

- Competitive Compensation: ₹18–24 LPA

- Additional benefits and performance incentives as applicable.

📌 Demand Generation Manager - Remote (India)
🏢 talent photon
📍 India