12 Nov
|
Compunet Connections
|
Bengaluru
12 Nov
Compunet Connections
Bengaluru
Experience:
6–10 years
·
Location:
Bengaluru (in office)
About the role
Our client is a B2B SaaS company building the world's first psychology-based personality intel and prospect discovery platform. We help businesses find, understand, and convert the right buyers — combining a curated global contact database with AI-powered personality and buyer intelligence. We've crossed $1M ARR, serve 150+ customers across 32+ countries, and are headquartered in Bengaluru. The role We're hiring a Senior Marketing Manager (Demand & Product) to own Our client's marketing engine end-to-end during our scale-up phase. This is a senior, hands-on, builder-flavored role with the scope and trust of a marketing leader — until we bring in a dedicated Head of Marketing in the next 9–18 months. You will own demand generation, HubSpot/CRM operations, lifecycle email, SEO and LLM-search visibility, paid acquisition, landing page CRO, events, and product positioning + sales enablement. You'll work directly with the founders and Sales lead, and you'll have a small creative team (designer + content) reporting to you from day one. What you'll own
• Demand gen P&L;: LinkedIn ads, Google ads, cold email, retargeting, webinars. ROI-driven, dashboarded, scaling monthly.
• CRM & lifecycle: Architect HubSpot. Build automation that moves users from sign-up → activated → customer.
• SEO + AI search: Organic traffic, landing page CRO, and visibility in LLM-based search (ChatGPT, Claude, Gemini).
• Sales enablement: Refreshed positioning, battlecards, pitch deck, case studies, ICP documentation. Make Sales' job easier.
• Events & field ops: Trade show strategy, booth experience, lead capture, follow-up.
• AI orchestration: Build production AI workflows that multiply your team's output.
Not "use ChatGPT for copy" — build agents and automations that ship.
• Team: Direct the existing creative team. Hire 2–3 marketers under you over the next 12 months. What we're looking for Mandatory:
• 5–8 years total marketing experience, with ≥3 years in B2B SaaS
• Has personally owned a demand gen number (channel ROI, CPA, pipeline contribution)
• Has shipped HubSpot or equivalent (Marketo, Pardot, Customer.io) workflows in production — not "managed a team that did it"
• Has launched a product or feature with positioning + messaging owned end-to-end
• AI-first operator: can demonstrate ≥3 production AI workflows you've personally built in the last 90 days Strongly preferred:
• B2B SaaS targeting Indian buyers OR global enterprise — direct experience with our ICP shape
• Sales intelligence, sales enablement, RevTech, or adjacent category exposure
• Experience at a 30–200 person company at $1M–$10M ARR
• Has hired and managed marketing direct reports
• Solid mathematical reasoning — comfortable working backwards from a target to a channel-by-channel plan What we don't filter on We don't filter on FAANG/unicorn logos, formal degrees, or English fluency. We filter on clarity of thought, demonstrated impact, and AI-first operating style. Pace and work model — important
• Pace: Most weeks at Our client are normal-paced. Some weeks are intense — we're scaling fast. If you need predictable 9-to-5 hours to perform, this role is not the right fit.
•
Location:
This is an in-office role based in Bengaluru. Hybrid is possible by exception, not by default. We tell candidates this before offer, not after. We'd rather you self-select out now than be unhappy in month 3.
Salary:
2000000
- 2900000 INR Per annum
📌 Senior Marketing Manager (Bengaluru)
🏢 Compunet Connections
📍 Bengaluru