Company Description HiveRift Softwares is a growing technology company focused on building innovative software solutions for modern businesses. The team values data-driven decision-making, collaborative problem-solving, and continuous learning. HiveRift works closely with clients to deliver high-impact digital products and performance-oriented marketing initiatives.

The company offers opportunities to work with diverse projects, modern tools, and a supportive cross-functional team setting. Team members are encouraged to contribute ideas and take ownership of outcomes.

Role Description This is a full-time, on-site Performance Marketing Expert role based in Dwarka.

The Performance Marketing

Expert will plan, execute, and optimize paid campaigns across digital channels to drive customer acquisition, engagement, and revenue. Daily responsibilities include managing campaign budgets, monitoring performance metrics, conducting A/B tests, and refining targeting strategies to maximize ROI. The role involves collaborating with sales, product, and content teams to align marketing activities with business objectives and ensure consistent messaging.

The Performance Marketing

Expert will also prepare regular performance reports, identify growth opportunities,



and recommend data-backed improvements to marketing strategies.

Qualifications

- Candidates should possess strong Marketing and Marketing Strategy skills, with experience in planning and executing performance-driven campaigns.
- Candidates should possess Social Media Marketing skills and the ability to manage paid and organic initiatives across major platforms.
- Candidates should possess effective Communication skills to collaborate with cross-functional teams and present insights clearly.
- Candidates should possess Sales-related skills, including understanding funnels, conversion optimization, and customer behavior.
- Practical experience with digital advertising tools (e.g., Google Ads, Meta Ads Manager) and analytics platforms (e.g., Google Analytics) is beneficial.
- Strong analytical and problem-solving abilities, with comfort working with data, KPIs, and reporting dashboards.
- Ability to work on-site in Dwarka, manage multiple campaigns simultaneously, and meet deadlines in a fast-paced environment.
- A bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience, is preferred.

📌 Performance Marketing Expert (Dwarka)
🏢 HiveRift Softwares
📍 Dwarka