About the Role
We are hiring a full-time AI SEO Specialist to make our brand visible, accurately described and cited in AI-driven search, including ChatGPT, Perplexity, Gemini, Google AI Overviews / AI Mode and Bing Copilot, alongside traditional search. You will own Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) end to end: auditing, strategy, execution, experimentation and reporting. This is a hands-on role. We are looking for someone who has already done this work, can show results, and can start contributing with minimal training.
Key Responsibilities
AEO & GEO strategy and execution
• Develop and execute AEO and GEO strategies that increase brand mentions, citations and recommendations in AI-generated answers
• Optimize content for featured snippets, People Also Ask, zero-click results and AI summaries
• Structure content to be answer-focused, conversational, semantically rich and easy for AI systems to read and cite Audits and research
• Run AEO/AI visibility audits of our website and content across the major AI platforms
• Conduct query and intent mapping for conversational, multi-turn and long-tail queries
• Perform competitor analysis for AI visibility (GEO gap analysis) and identify opportunities Technical and on-page optimization
• Implement and maintain structured data (Schema.org), entity optimization and knowledge-graph signals
• Improve technical SEO foundations: crawlability, site structure, page speed, metadata and internal linking
• Optimize metadata and media assets (images, video) for multimodal AI visibility Content collaboration
• Work with content and web teams to build AI-first content frameworks and brief writers
• Refresh and restructure existing content for AI readability and citation-worthiness Measurement and reporting
• Track AI visibility (citations, mentions, share of voice) alongside rankings, traffic and conversions
• Build and maintain reporting dashboards and AI visibility scorecards
• Document experiments, learnings and case studies, and present insights to stakeholders Staying current
• Monitor changes in AI search platforms, search algorithms and best practices, and recommend updates to our approach Required Qualifications
• Minimum 1 year of hands-on AEO/GEO execution (AI search optimization)
• Solid case studies showing measurable results from your own AEO/GEO work
• Strong technical SEO, on-page SEO and content SEO knowledge
• Explicit, structured reporting of results to stakeholders Skills
• AEO and GEO strategy and execution
• Entity-based SEO and semantic SEO
• Search intent modelling and conversational query optimization
• Content structuring for AI readability
• Competitor and AI visibility gap analysis
• Analytical thinking, attention to detail and problem solving
• Time management and ability to work independently
• Cross-team collaboration with content, web and marketing teams Tools and PlatformsRequired
• Google Analytics 4 (GA4) and Google Search Console (GSC)
• SEO tools such as Ahrefs or SEMrush, Ubersuggest, etc.
• Hands-on testing across AI search platforms (ChatGPT, Perplexity, Gemini, Google AI Overviews / AI Mode) Preferred
• Experience with AI visibility tracking (valuable)
• Familiarity with any one particular paid tool (optional, not required) Nice to Have
• Experience with the Malaysian or Southeast Asian market
• SEO or digital marketing certifications
• Experience with Google Business Profile optimization
• Prior work in an agency or multi-site environment
📌 AI SEO Specialist (India)
🏢 Edunexa
📍 India