12 Nov
|
Brint Marketing Solutions
|
India
12 Nov
Brint Marketing Solutions
India
Job Title: E-commerce Performance Marketing Specialist (Meta & Google Ads) Company: Brint Marketing Solution
Location:
Remote (Work From Home) Employment Type: Full-time
Experience:
Minimum 2 years Working Days: Monday to Saturday
Working Hours
10:00 AM – 6:00 PM About Brint Marketing Solution is looking for a skilled and performance-driven E-commerce Performance Marketing Specialist to manage and scale advertising campaigns for multiple Indian e-commerce and D2C brands. We are specifically looking for someone with prior experience working in a digital marketing agency who has independently managed multiple e-commerce client accounts simultaneously. The ideal candidate should have strong hands-on expertise in Meta Ads, practical experience with Google Ads, and a thorough understanding of the Indian e-commerce market. Eligibility Criteria Please apply only if you meet the following
requirements:
• Minimum 2 years of hands-on experience working with a digital marketing agency.
• Prior experience independently managing 3–6 client accounts simultaneously.
• Experience handling Indian domestic e-commerce brands, particularly D2C businesses.
• Strong hands-on expertise in Meta Ads.
• Practical experience managing Google Ads campaigns.
• Experience managing purchase/conversion-focused campaigns rather than exclusively lead generation campaigns.
• Ability to independently manage, optimize and scale multiple advertising accounts. Candidates with only freelance experience, personal projects, or in-house experience managing a single brand will not be preferred.
Key Responsibilities
1. Meta Ads Management (Primary)
• Plan,
execute and manage Meta Ads campaigns for multiple e-commerce brands.
• Manage sales and purchase conversion campaigns.
• Develop audience targeting, retargeting and customer acquisition strategies.
• Work with catalog sales, Advantage+ campaigns, dynamic product ads and other relevant campaign formats.
• Optimize campaigns for ROAS, CPA, CAC and overall profitability.
• Identify scaling opportunities and manage advertising budgets efficiently. 2. Google Ads Management
• Plan and manage Google Ads campaigns for e-commerce brands.
• Work on Performance Max, Shopping, Search, Display and YouTube campaigns.
• Optimize campaigns for conversions, revenue and ROAS.
• Monitor search terms, bidding strategies, budget allocation and campaign performance. 3. Multi-Client Account Management
• Independently manage approximately 5–6 client advertising accounts simultaneously.
• Take complete ownership of campaign performance and account-level strategy.
• Understand individual brand requirements, products, audiences and business objectives.
• Proactively identify performance issues and implement optimization strategies.
• Coordinate with creative, content and client servicing teams. 4. Performance Tracking & Reporting
• Monitor ROAS, CAC, CPA, AOV, CTR, CPM,
CPC and conversion rates.
• Analyze campaign performance and identify areas for improvement.
• Ensure proper tracking through Meta Pixel, Conversion API and Google Analytics.
• Prepare regular performance reports with actionable insights. Required Skills
• Solid expertise in Meta Ads Manager.
• Practical Google Ads campaign management experience.
• Understanding of e-commerce and D2C advertising funnels.
• Experience with Shopify, WooCommerce or other e-commerce platforms.
• Knowledge of Meta Pixel, Conversion API, Google Analytics and Google Tag Manager.
• Strong analytical and problem-solving abilities.
• Ability to work independently and manage multiple accounts. Good to Have
• Experience handling Indian D2C brands.
• Experience in fashion, beauty, skincare, cosmetics, lifestyle and other consumer product categories.
• Experience managing substantial monthly advertising budgets.
• Understanding of creative testing, UGC ads and product-based marketing strategies. What we are looking for We are not looking for someone who has only completed digital marketing courses or has theoretical knowledge of advertising platforms. We require a hands-on performance marketer who has worked in an agency environment, independently managed multiple Indian e-commerce brands and understands how to drive actual purchases and profitable revenue through paid advertising.
• If you have independently managed 3–6 e-commerce clients and are confident in your Meta Ads and Google Ads expertise, we would love to hear from you.
📌 E-commerce Performance Marketing Specialist (India)
🏢 Brint Marketing Solutions
📍 India