Company Description Wedding Asia is a premier brand in the wedding industry, known for curating high-end wedding experiences and indulgences since 2006. The company brings together a wide range of designers and vendors whose collections blend contemporary and traditional, classical and contemporary aesthetics. Wedding Asia serves as a central platform for both sellers and buyers in the Indian wedding market, helping them connect more efficiently and reduce the need to visit multiple venues. With a strong focus on quality, craftsmanship, and convenience, Wedding Asia aims to simplify the wedding planning journey while showcasing the best of the industry. Job Summary: We are looking for a creative, confident and result-oriented Social Media & PR Executive to manage the company's social media presence, brand communication, public relations and promotional activities. The candidate will be responsible for building brand visibility, engaging with audiences and maintaining a positive brand image across digital and offline platforms. Key Roles & Responsibilities
• Develop and execute social media strategies across Instagram, Facebook, LinkedIn and other relevant platforms.
• Manage daily social media accounts and maintain a consistent brand presence.
• Plan and prepare monthly social media content calendars.
• Create engaging content ideas for posts, reels, stories, campaigns and promotional activities.
• Coordinate with graphic designers, photographers and video editors for creative content.
• Write attractive captions, promotional messages, blogs and brand communication.
• Manage social media posting schedules and ensure timely uploads.
• Monitor social media engagement, reach, followers and overall performance.
• Respond to comments, messages, customer queries and online feedback.
• Identify and coordinate with influencers, bloggers, celebrities and brand ambassadors.




• Build and maintain relationships with media houses, PR agencies and relevant industry contacts.
• Plan and execute PR activities to improve brand awareness and reputation.
• Coordinate press releases, media coverage, interviews and brand features.
• Manage brand collaborations, promotional events and influencer campaigns.
• Coordinate product launches, fashion shows, exhibitions and special events.
• Identify new opportunities for brand promotion and media visibility.
• Monitor competitors, market trends and social media developments.
• Ensure all content follows brand guidelines and maintains the company's brand image.
• Prepare weekly and monthly social media and PR performance reports.
• Work closely with the marketing team and management to execute promotional strategies. Required Skills & Qualifications
• Bachelor's degree in Marketing, Mass Communication, Public Relations or a related field.
• Experience in social media management and public relations.
• Excellent written and verbal communication skills.
• Knowledge of Instagram, Facebook, LinkedIn and other social media platforms.
• Creative thinking and content-planning abilities.
• Strong networking and relationship-management skills.
• Knowledge of influencer marketing and brand collaborations.
• Ability to coordinate multiple campaigns and projects.
• Good presentation, negotiation and interpersonal skills.
• Knowledge of Canva and basic digital marketing tools will be an advantage. Key Performance Indicators (KPIs)
• Social media growth and audience engagement.
• Quality and consistency of content.
• Brand awareness and online visibility.
• Number of successful PR activities and media coverages.
• Influencer collaborations and brand partnerships.
• Campaign performance and timely execution.
• Improvement in brand reputation and audience response.
• Preferred Industry: Fashion, Lifestyle, Luxury Retail, Hospitality and Wedding Industry.

📌 Social Media (India)
🏢 Wedding Asia
📍 India