About the Role
We are seeking an AI Search Engine Optimization Specialist to join our team for a project focused on enhancing the AI ranking for a UK-based retailer. This exciting opportunity involves working on optimizing the retailer's visibility and presence in ChatGPT, Claude, and Gemini AI. As an indispensable part of the digital marketing team, you will play a crucial role in advancing the client’s AI search strategy.
Key Responsibilities
• Develop and implement AI-focused SEO strategies tailored to increase visibility within ChatGPT, Claude, and Gemini AI ecosystems.
• Conduct thorough analyses of AI search engine algorithms and develop content recommendations based on findings.
• Collaborate with content creators to optimize existing content and develop current content targeting AI-generated queries.
• Utilize analytics tools to evaluate campaign effectiveness and adjust tactics for continual improvement.
• Liaise with technical teams to ensure seamless deployment of AI SEO solutions.
• Provide regular reports and insights to stakeholders and recommend strategic adjustments.
• Stay updated with the latest trends in AI technology and search engine optimization.
• Train internal team members on best practices for AI-driven SEO. Must-Have Qualifications
• Minimum of 3 years of experience in AI or digital marketing with a focus on SEO.
• Demonstrated experience optimizing for AI platforms such as ChatGPT, Claude, and Gemini AI.
• Strong analytical skills with the ability to interpret data and deliver actionable insights.
• Proven experience in developing and implementing SEO strategies.
• Excellent communication and stakeholder management skills.
• Remote work experience with flexible scheduling capabilities.
• Authorization to work with UK-based clients. Nice-to-Have
• Experience working with or for UK-based retailers.
• Familiarity with advanced AI technologies and their applications in e-commerce.
• Certifications in digital marketing or SEO specialties.
• Background in training teams on SEO best practices.