Influencer Marketing Manager
Location:
Kohat Enclave, Pitampura, Delhi
Experience:
3
- 5 Years
Job Type
Full Time (On-site) Open Positions: 2 Immediate Joiners Preferred About the Job Company Description Dr Veda is dedicated to making natural wellness accessible, simple, and effective for everyone. Our mission is to provide remedies inspired by nature, driven by care, and grounded in trust. We focus on offering products and solutions that promote relief, relaxation, and rejuvenation. At Dr. Veda, we believe in enhancing lives through holistic and sustainable well-being. Role Description This is a full-time, on-site role for an Influencer Marketing Manager based in Delhi, India. The candidate will be responsible for planning, developing, and executing influencer marketing strategies to strengthen brand awareness, drive engagement, and generate business growth. The role involves identifying and onboarding relevant influencers and creators, managing influencer relationships, negotiating collaborations and budgets, planning campaigns, and ensuring timely execution. The candidate will also be responsible for managing influencer marketing campaigns end-to-end, tracking campaign performance, analysing ROI, and optimizing strategies to achieve business objectives.
Key Responsibilities
• Develop and execute influencer marketing strategies aligned with the company's marketing objectives.
• Identify, research, and onboard relevant influencers, content creators, and brand ambassadors.
• Build and maintain robust relationships with influencers and agencies.
• Plan, negotiate, and manage influencer collaborations, budgets, and deliverables.
• Manage influencer campaigns from initial outreach to final execution.
• Coordinate with creators for reels, stories, live videos, and other promotional content.
• Monitor campaign performance, engagement, conversions, and ROI.
• Track key performance metrics, including views, reach, engagement, and sales.
• Ensure campaigns meet defined targets, timelines, and budget requirements.
• Explore new influencer marketing opportunities, trends, and growth strategies.
• Prepare regular performance reports and share campaign insights with management. Qualifications & Skills
• 3–5 years of experience in Influencer Marketing or a similar role.
• Strong communication, negotiation, and relationship-building skills.
• Proven experience in managing influencer campaigns independently.
• Good understanding of Instagram, YouTube, and other social media platforms.
• Ability to identify suitable influencers based on brand requirements and target audiences.
• Experience in budget planning, campaign execution, and performance analysis.
• Strong understanding of influencer metrics, engagement rates, reach, and conversions.
• Excellent coordination, organizational, and time-management skills.
• Ability to manage multiple campaigns and deliver results within deadlines.
• Knowledge of the beauty, wellness, skincare, or lifestyle industry will be an added advantage.
📌 Influencer Marketing Manager (India)
🏢 DrVeda
📍 India