Role: Research Associate Years of

Experience:
2-4 years ( Working in consumer insights, consumer research or in an analyst/ strategy role at an entertainment/ media/ technology company) Job

Location:
Bangalore (Indiranagar) Work Type: Remote Shift Timing : 5:30 PM to 2:30 AM Notice Period : Looking for candidate who can join us in 30-60 days

Responsibilities:
Your Impact: You will be required to support all phases of quantitative and qualitative primary market research. This may include methods such as concept evaluation, brand studies, content optimization tests, messaging/positioning evaluation, creative materials tests, market sizing and segmentation. Qualitative methods could include in-depth interviews, online communities, focus groups, etc. For a quantitative project, the steps you’d assist on could include, but are not limited to:
• Support the team during the proposal process by doing basic desk research;
• Review, proof and format survey questionnaires including exact and correct use of survey programming logic;
• Test programmed survey links for formatting and accuracy compared to the final questionnaire, logic, and research objectives;
• Check soft launch survey data in Decipher to ensure accuracy compared to the final questionnaire, logic, and research objectives;
• Assist with the creation of data table specs and weighting schemes so our data processing team can create data tables;
• Monitor fieldwork progress in Decipher and conduct bad case searches;
• Check and finalize data tables provided by our data processing team;
• Populate client reports and appendices using the Microsoft Office Suite and Google Suite;
• Quality control and proofread reports to ensure accuracy;
• Partner with internal and external operations teams (programming, fieldwork, data processing,



marketing sciences) to ensure projects stay on track and meet client timelines. For a qualitative project, the steps you’d assist on could include, but are not limited to:
• Support the team during the proposal process by doing desk research;
• Review, proof and format discussion guides, stimulus and screeners;
• Monitor recruitment process and conduct re-screens of research participants as necessary;
• Assist with scheduling research participants and sending invites;
• Search for & identify potential research participants on social media based on detailed qualification criteria;
• Observe qualitative research, in person or virtually, and take detailed notes;
• Review qualitative transcripts and pull relevant participant quotations;
• Populate reports and appendices using the Microsoft Office Suite or Google Suite;
• Quality control and proofread reports to ensure accuracy;
• Manage/Organize project-related files;
• Partner with internal and external operations teams (fieldwork, moderators, facilities or online qual partners) to ensure projects stay on track and meet client timelines. Software & Equipment: To perform this role successfully, candidates must be proficient in the following software, categorized by type, as they will be integral to daily operations:
• Office Productivity Tools: Microsoft Office 365 / SharePoint, Google Drive / GSuite;
• Communication Tools: Microsoft Teams, Zoom,



Slack or similar;
• Market Research Tools: Decipher (Forsta Surveys)
• AI Tools: ChatGPT, Claude, Notebook LM, or Gemini

Education:
Ideally looking – You have a B.
A./B.
S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field. Additional degrees are welcome EQUAL OPPORTUNITIES Stagwell Media is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. SOCIAL & ENVIRONMENTAL RESPONSIBILITY At Stagwell Media, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Stagwell Media demonstrate commitment to sustainability and inclusivity in their actions and behaviours.

📌 Research Analyst (Bengaluru)
🏢 Stagwell Media
📍 Bengaluru