Please include your portfolio in your resume when applying. About Affiniti Fintech companies have existed for decades. Yet walk into almost any pharmacy, vet clinic, HVAC shop, or local business in America and you'll find the same story: an owner managing their finances with tools that haven't meaningfully changed since their parents ran the place. That gap is what Affiniti is closing. We're building the financial operating system for independently owned small businesses across America: co-branded business credit cards, business checking, expense management, and AI-powered bill pay, in one platform built around how these businesses actually run. We reach owners through exclusive partnerships with the national trade associations they already trust, in HVAC, veterinary, pharmacy, pest management, aesthetics, and more, which gives us a distribution channel that is very hard to copy. Since launching in 2022, we've grown to more than 4,000 businesses on the platform and raised $28 million from SignalFire, Indicator Ventures, RiverPark Ventures, Lightshed Ventures, and Contrarian Thinking Capital, with angel backing from the founders of Rocket Money and Morning Brew. In 2026 we added a balance-sheet financing partnership with Column, the bank behind many of the best-known fintechs, to scale our card program and expand into banking and bill pay. We're headquartered in New York and growing every month. For a Senior Visual & Motion Designer, that means a brand with real momentum, a product owners use every day, and a marketing engine that spans paid acquisition, content, SEO, events, and partnerships, with the budget and the appetite to put outstanding creative in front of business owners in every vertical we serve. You'll have a direct line to the people making decisions, and your work will show up everywhere Affiniti does.

About the Role
Adopting a new financial platform is a serious decision for a business owner, which is why every detail of our visual communication matters. As our Senior Visual Designer, you'll be the person who shows an owner that something fundamentally better exists, earns their trust in a few seconds of screen time, and brings them across the line. You'll own motion and video creative end to end: storyboarding and designing in Figma, producing in After Effects and Premiere, and shipping assets that feel trustworthy, premium, and intuitive, just like the Affiniti platform. Meta is our primary paid channel, but your work will run across every surface where Affiniti shows up, from landing pages and product UI videos to sales decks and conference screens. You'll sit on the Growth team as part of a small but elite creative group of two to three motion and graphic designers, working collaboratively on shared campaigns while owning your own assets end to end. You'll also work daily with our marketers, reviewing how shipped assets performed and using that data to make the next round better.

What You'll Do
Paid and organic marketing channels
• Meta (primary): concept, storyboard, design, and produce high-volume video and motion ad creative for Facebook and Instagram, including static-to-motion variants, UGC-style edits, hook testing, and vertical-first formats built for feed, Reels, and Stories.
• Other channels: adapt and produce motion assets for YouTube, LinkedIn, TikTok, programmatic display, email, and organic social,



with each asset fitted to what performs on that platform.
• Build and maintain a library of reusable motion templates, transitions, lower thirds, and brand elements so new variants can ship fast. Website and landing pages
• Design and produce motion for affiniti.com and campaign landing pages: hero animations, scroll-triggered sequences, product walkthroughs, animated illustrations, and micro-interactions.
• Partner with marketing and web development to hand off motion that is performant and implementable (Lottie, optimized MP4/WebM, GIF, and Webflow-ready assets). Product and UI/UX video
• Produce polished product videos and feature demos that make the Affiniti card, checking, expense management, and bill pay experiences easy to understand: screen recordings, UI mockup animation, and explainer sequences.
• Storyboard and design UI animation in Figma before production, working from real product screens and the Affiniti design system. Sales and partner materials
• Create motion and video assets for the sales team: pitch deck animations, demo videos, one-pagers, and onboarding walkthroughs.
• Produce co-branded assets for association partners and event materials, including conference loops, booth screens, and sponsored content. Graphic design and storyboarding
• Own the full creative process: concept, storyboard, static design, and motion production. Most assets are designed in Figma first and then brought to life, so you should be as comfortable in a static artboard as you are on a timeline.
• Design static ad creative, social graphics, web imagery, and print-ready collateral in their own right, not just as a step toward motion, maintaining Affiniti's brand language across every output.
• Generate and art-direct AI footage, b-roll, and brand assets in Higgsfield, and integrate them with designed elements so the result still looks and feels like Affiniti. Performance and operations
• Review creative performance data with the Growth team weekly and translate learnings into the next iteration of assets.
• Manage multiple assets shipping across multiple channels at once, keeping files, versions, and reviews organized in Frame.io.
• Integrate AI tools into the production workflow to continually improve both quality and throughput. What We're Looking For
• 5+ years of professional motion design experience in an agency or in-house role, with a portfolio that shows performance-driven marketing work, not just brand pieces.
• Strong motion fundamentals: timing, easing, spacing, anticipation and follow-through, camera and typographic animation, and confident video editing and pacing.
• Equally strong design fundamentals: typography, layout, color, hierarchy, and composition. A large share of our motion work starts as a static asset you design yourself, and you'll also produce static ad creative and collateral outright. We are hiring a designer who animates, not an animator who needs designs handed to them.
• Storyboard-first process:



you plan and design in Figma before you animate, and you can present a storyboard that a marketer can give feedback on before production begins.
• Performance mindset: you understand what makes a Meta ad stop the scroll, you care about hook rates and thumb-stop ratios, and you treat shipped creative as a hypothesis to be tested.
• Speed and volume: we're growing significantly every month and rapid creative production is at the center of it. You ship fast without letting craft slip.
• Attention to detail: you understand how the smallest choices subconsciously shape how a viewer feels about a brand, and you start from the ICP, not the artboard.
• Organization: you can keep tabs on many assets across many channels, communicate status clearly, and hit deadlines.
• AI fluency: you already use AI tools in your day-to-day production workflow and have a point of view on where they help and where they don't. Tools and Proficiencies You must be proficient in the following. Please call out your experience with each in your application. Design
• Figma (expert) — storyboarding, static ad and web design, UI mockups, prototyping, and component-based design systems. This is where most assets begin.
• Adobe Photoshop and Illustrator (advanced) — static creative, image retouching and compositing, vector illustration, iconography, and print-ready collateral. Motion
• Adobe After Effects (expert) — motion graphics, compositing, UI and typographic animation, expressions, and plugin workflows.
• Adobe Premiere Pro (advanced) — video editing, pacing, sound design basics, and multi-format exports. AI production
• Higgsfield (proficient) — generating AI footage, b-roll, and brand assets, and directing camera motion for rapid concepting and production of ad creative.
• Claude (proficient) — scripting, hook and copy variations, creative briefs, research, and workflow automation. Sourcing and workflow
• Envato (proficient) — sourcing and adapting templates, stock footage, music, and sound effects efficiently.
• Frame.io — review, versioning, and asset organization. Nice to Have
• Blender — 3D modeling and rendering for product and card visuals.
• Cavalry — procedural and data-driven motion design.
• Rive (or Lottie) — interactive, web-native animation for landing pages and product UI.
• Exposure to additional AI video and image tools (Runway, Kling, Midjourney, Sora) and a willingness to evaluate new ones.
• Experience in fintech, finance, B2B SaaS, or other high-trust categories.
• Experience working directly with paid media buyers or a growth team. How We Work
• This is a fully remote role. You'll report to the Head of Growth and work alongside two to three other motion and graphic designers in a collaborative creative team: sharing files, templates, and feedback, and picking up each other's work when needed.
• Collaboration doesn't mean dependency. You own your assets from the first static frame to the final export, so a campaign never stalls waiting on a design handoff.
• Creative is reviewed against performance data, not opinion. Assets that work get scaled; assets that don't get rebuilt.
• We move quickly. Expect to ship multiple assets per week across channels, with short async feedback loops in Frame.io and Figma.

📌 Senior Visual and Motion Designer (India)
🏢 Affiniti
📍 India