Company Description Yral Foods is a young food brand founded in 2024 that brings authentic Indian flavors to customers around the world. The company offers a wide range of premium dry snacks, spices, dry fruits, ready-to-cook meals, long-shelf-life sweets, breakfast items, and traditional tea and coffee. Yral Foods serves both homes and businesses, focusing on quality, taste, and convenience. Team members join a growing organization committed to product innovation and expanding its global presence. Role Description This is a contract Performance Marketer role based in Ahmedabad with a hybrid work model, allowing some work-from-home flexibility. The Performance Marketer will plan, execute, and optimize paid campaigns across digital channels to drive customer acquisition, engagement, and revenue growth for Yral Foods. Day-to-day responsibilities include managing ad platforms, monitoring key performance metrics, conducting A/B tests, and refining targeting and creatives based on data insights. The role involves collaborating with content and design teams to develop campaign assets, aligning with brand guidelines, and coordinating with sales and operations on promotions and inventory.



The Performance Marketer will also prepare regular reports, provide recommendations, and support strategic planning for digital growth. Qualifications
• Strong performance marketing skills, including campaign planning, paid media management, and conversion optimization.
• Hands-on experience with major ad platforms (e.g., Meta Ads, Google Ads) and basic understanding of analytics tools (e.g., Google Analytics).
• Ability to work with data, interpret metrics such as CTR, CPC, CPA, ROAS, and make data-driven decisions.
• Collaborative skills to work with content, design, and sales teams on digital marketing initiatives.
• Valuable written and verbal communication skills and attention to detail in campaign setup and reporting.
• Comfort with hybrid work arrangements in Ahmedabad and ability to manage time and tasks independently.
• Prior experience in FMCG, food, or consumer brands is an advantage.
• Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience.

📌 Performance marketer (Ahmedabad)
🏢 yral foods
📍 Ahmedabad