We're looking for someone who can turn ideas into influence. We are looking for a high-agency individual who understands content, has a strong creative instinct, writes exceptionally well and knows how to take an idea from a rough thought to a finished piece of content. This is not a conventional social media management role. You will work closely with the founder to build and manage personal brands, develop content strategies, translate ideas into compelling narratives and ensure that things actually get executed. We need someone who doesn't just suggest what should be done but rolls up their sleeves and makes it happen. What will you be responsible for?1. Content Strategy & Ideation
• Develop content strategies and monthly content calendars for personal brands.
• Research trends, industries, competitors and audience behaviour.
• Identify content opportunities, formats, hooks and storytelling angles.
• Convert conversations, observations, rough notes and founder insights into meaningful content.
• Build repeatable content systems rather than constantly starting from scratch. 2. Writing & Storytelling
• Write LinkedIn posts, Instagram captions, carousels, scripts, newsletters and long-form content.
• Develop strong hooks, narratives and CTAs.
• Understand different platforms and adapt tone, structure and messaging accordingly.
• Have the ability to write independently, without relying on AI to do the thinking or writing.
• Edit, proofread and refine content with a sharp eye for detail. 3. Content Creation & Execution
• Be comfortable editing short-form videos and reels.
• Create basic graphics, carousels and other social media creatives.
• Work with tools like Canva, CapCut, Premiere Pro or equivalent.
• Coordinate shoots, manage content assets and ensure timely publishing.
• Take an idea from concept to final output, including all the small executional details. 4. Account & Project Management
• Take ownership of day-to-day content operations.




• Manage content calendars, deadlines, approvals and publishing schedules.
• Coordinate with founders, clients, designers, editors and other stakeholders.
• Ensure nothing slips through the cracks.
• Track content performance and use insights to improve future content. 5. AI & Digital Tools
• Be comfortable using AI tools such as ChatGPT, Claude, Gemini and other productivity tools.
• Use AI to accelerate research, ideation, repurposing, analysis and workflows.
• Explore ways to automate repetitive tasks and improve productivity.
• Understand that AI is an assistant, not a substitute for original thinking, writing and creative judgement.
• Who are we looking for?Someone who:
• Has a solid eye for content and can distinguish between average and genuinely good content.
• Is an excellent writer with a natural understanding of language, storytelling and communication.
• Is proactive, resourceful and comfortable figuring things out independently.
• Takes ownership instead of waiting for instructions.
• Has an eye for detail and cares about the quality of the final output.
• Is willing to get their hands dirty — writing, editing, designing, researching, coordinating and publishing.
• Can dedicate focused hours to getting things right rather than rushing through deliverables.
• Is curious about business, entrepreneurship, personal branding, marketing and human psychology.
• Can balance creative thinking with operational discipline. What this role is NOT
• Not a role where you simply make content calendars and delegate execution.




• Not a role where you copy-paste AI-generated content.
• Not a role where you wait for the founder to tell you what to do every day.
• Not a role limited to posting on Instagram.
• Not a role for someone who only has opinions but struggles with execution. We value people who can think independently and execute relentlessly. Skills & Tools
• Excellent English writing and communication.
• Robust understanding of LinkedIn and Instagram.
• Familiarity with content strategy and personal branding.
• Canva and basic video editing skills.
• Working knowledge of ChatGPT, Claude, Gemini and other AI tools.
• Project management and organisational skills. Experience1–4 years of experience in content strategy, digital marketing, personal branding, social media or a related field. However, we are more interested in your ability to think, write, create and take ownership than the number of years on your CV. The Ideal CandidateYou are someone who sees a rough idea and immediately starts thinking about how to turn it into a LinkedIn post, an Instagram carousel, a reel or an entire content series. You notice details others miss. You research before you write. You don't need someone to chase you for updates. When you don't know something, you figure it out. In short, we're looking for a doer with a strategist's brain, a writer's instinct and an owner's mindset .

How to Apply
Share your CV along with:
• Three pieces of content you have written that you are particularly proud of.
• Examples of social media accounts or personal brands you have managed or you like.
• A short note on how you would approach building a founder's personal brand from scratch. If you think strategically, write exceptionally well and love making things happen, we'd love to hear from you. Compenstion: ₹25,000–₹30,000 per month + performance-based incentives. We believe in rewarding ownership, initiative and measurable impact.

📌 Founder's Office | Digital Marketing (Mumbai)
🏢 EK60 Studios
📍 Mumbai