12 Nov
|
WebAnatomy
|
Hyderabad
12 Nov
WebAnatomy
Hyderabad
About Web Anatomy Web Anatomy is a full-stack digital agency helping businesses grow through digital marketing, branding, UI/UX and website development. We are looking for a Performance Marketing Executive who can plan, execute, monitor and optimise paid advertising campaigns across digital platforms.
Key responsibilities
• Plan, set up and manage Google Ads and Meta Ads campaigns.
• Conduct keyword research, audience research and competitor analysis.
• Develop campaign strategies to generate quality leads, conversions and business growth.
• Monitor campaign performance, budgets, CPL, CPA, ROAS and other key metrics.
• Continuously optimise campaigns to improve performance and ROI.
• Create and test different ad copies, creatives, audiences and landing page approaches.
• Track campaign performance using GA4, Google Tag Manager and conversion tracking tools.
• Coordinate with design, content and development teams for campaign creatives and landing pages. What we're looking for
• 6 months to 2 years of experience in performance marketing.
• Hands-on experience with Google Ads and Meta Ads.
• Understanding of campaign objectives, bidding strategies, audience targeting and optimisation.
• Ability to analyse campaign data and make optimisation decisions.
• Ability to manage multiple campaigns and budgets.
• A proactive mindset with a focus on measurable results.
📌 Performance Marketing Executive (Hyderabad)
🏢 WebAnatomy
📍 Hyderabad