About Impresario Promotions At Impresario Promotions, creativity meets conversion. With 14+ years of leadership in Consumer Promotions, we design high-impact Rewards & Loyalty Programs, GWP (Gift With Purchase) Campaigns, and AR-led engagement solutions for some of India’s most admired brands. Our campaigns power consumer acquisition, repeat purchase, and brand loyalty—and we’re just getting started.
Job Description
– Lead Generation Specialist
Location:
Noida
Experience:
0.6 – 2 Years Roles & Responsibilities
• Build and own a qualified lead pipeline for Consumer Promotions, GWP campaigns, and AR engagement solutions.
• Conduct structured discovery calls to understand brand objectives, promotion goals, target consumers, budgets, and timelines.
• Research, fetch, and analyze data on brands, categories, ongoing promotions, and market trends to identify high-intent prospects.
• Identify and prospect brands across FMCG, Retail, Consumer Durables, BFSI, E-commerce and Recent-age Consumer Brands.
• Execute outbound outreach via cold calling, LinkedIn Sales Navigator, Apollo, Lusha, email campaigns, and social selling.
• Map and engage key decision-makers (Marketing Heads, Brand Managers, Trade Marketing & Growth Teams).
• Nurture leads through consistent follow-ups, insights sharing, and value-led conversations until sales readiness.
• Track opportunities across Rewards, Consumer Promotions, Loyalty & AR activations, ensuring visibility and momentum. Skills Required
• 0.6 –2 years of experience in Lead Generation / Inside Sales / Business Development (Marketing, Promotions, Rewards, Creative Tech or MarTech background preferred)
• Strong English communication (verbal & written) with hands-on experience in B2B lead generation, cold calling, discovery conversations & objection handling.
• Excellent research, data mining & lead intelligence skills with the ability to build qualified pipelines (not just databases).
• Proficiency in LinkedIn Sales Navigator, CRM tools, Excel & account mapping with strong social selling and lead nurturing approach.
• Ability to understand brand marketing challenges (Consumer Promotions, GWP, Rewards & Loyalty Programs) and convert them into opportunity-driven conversations; collaborative team player with ownership mind-set. interested candidates can directly apply on
[email protected]
📌 Lead Generation Executive (Noida)
🏢 Impresario
📍 Noida