About The Opportunity A rapid-growing D2C brand builder in the Indian skincare sector, we empower innovative beauty startups to scale through digital-first strategies, performance marketing, and customer-centric storytelling. We operate at the intersection of skincare science and e-commerce, building direct-to-consumer brands that resonate with modern consumers across India. Our work spans omnichannel growth, CAC optimization, retention playbooks, and data-led creative campaigns—designed to turn emerging brands into category leaders. Role & Responsibilities
• Design and execute full-funnel D2C marketing strategies for skincare brands including acquisition, retention, and LTV expansion.
• Manage paid media (Facebook, Instagram, Google, TikTok) across multiple skincare portfolios with daily optimization and ROAS targeting.
• Analyze customer behavior data (purchase patterns, drop-off points, cohort trends) to refine campaign messaging and offer structures.
• Collaborate with creative teams to develop high-converting ad creatives, landing pages, and email sequences tailored to skincare audiences.




• Run A/B tests on offers, copy, creatives, and flows to continuously improve conversion rate and reduce CAC.
• Build dashboards tracking KPIs like CAC, LTV, retention rate, and channel efficiency — reporting insights to brand stakeholders weekly. Skills & Qualifications
• Must-Have
• Meta Ads Manager
• Google Ads
• Shopify
• Klaviyo
• Facebook Pixel
• Google Analytics
• CRM segmentation
• CRO principles
• Preferred
• Skincare industry experience
• TikTok Ads
• Adobe Creative Suite Benefits & Culture Highlights
• Work with 5+ high-growth skincare brands simultaneously — accelerate your D2C expertise.
• On-site collaborative workspace in a vibrant, fast-paced startup environment.
• Leadership exposure from day one — your insights directly shape brand strategies.

Skills:
google ads,klaviyo,customer,shopify,adobe creative suite,google analytics,d2c

📌 C SPECIALIST (Noida)
🏢 CAREERBLOC ~
📍 Noida