Roles and Responsibilities
- Own full-funnel growth strategy (TOFU → BOFU)
- Design AI-powered experiments to increase lead velocity
- Optimize paid channels (Google, Meta, LinkedIn, Twitter/X)
- Build dashboards for CAC, LTV, ROAS, and conversion rates
- Collaborate with Sales to improve lead quality and close rates
- Rapid A/B testing of landing pages, creatives, and offers
• Handling strategic online initiatives
• Leading marketing campaigns from the idea stage through to their execution and implementation
- Monitoring and evaluating online media campaigns to keep them fresh and effective
- Directing the hiring of marketing and promotions staff and supervising their work
- Negotiating advertising contracts.
- Working with other department heads and staff to discuss plans and marketing strategies
- Collaborating with finance staff to set and stay within budget
- Staying current with emerging opportunities in the digital marketing world Skills Required
- Bachelor's degree in marketing or a related field required
- Three or more years of experience in digital marketing and advertising
- Well-versed in the use of social media as a marketing tool




- Understands website metrics and best practices
- Experience with search engine optimisation, lead generation, and email marketing
- Able to work with colleagues at all levels to develop & evaluate marketing goals
- Good at problem-solving, communication & strong writing skills
- An expert storyteller with superior presentation skills
- Sound business acumen and negotiation skills.
- Be an out-of-the-box thinker and create new avenues for growth
- Able to work independently and as a team player
- Customer focus and result-oriented approach Why Join Us?
- Since we are in the business of growing the results of clients very fast, we value the employees equally and they would get the perks transferred to them as well.
- Get Bonus, Incentives & Commission over & above Salary on successfully achieving targets outlined.
- Learn better skills & achieve career goals faster. Key

Skills:
Social Media Marketing, Digital Media, Brand Awareness campaigns, content creation strategy, Social media community manager, client servicing, Marketing campaigns, Influencer marketing, Influencer management

📌 Growth Marketing Manager and AI (Mumbai)
🏢 DroomMedia
📍 Mumbai