Key Responsibilities
Manage the complete customer lifecycle from booking to possession and Payment Management(Payment follow ups, delayed paymet collections and Overdue Payment Management).
Manage and maintain the company's CRM system, ensuring accurate and updated customer and lead data.
Coordinate closely with Sales, Marketing, Legal, Finance, and Projects teams.
Track and improve lead conversion, follow-up efficiency, and customer experience.
Prepare and maintain daily, weekly, and monthly CRM MIS reports and dashboards.
Monitor sales team CRM usage, data accuracy, follow-up activities, and lead ageing.
Identify gaps in the customer journey and implement processes to improve customer satisfaction and conversions.
Handle customer queries and coordinate with relevant internal teams for timely resolution.
Maintain proper documentation related to bookings, agreements, payments, and customer communications.
Track payment schedules, pending documentation, registration, possession, and other post-sales activities.
Develop CRM processes, SOPs, escalation mechanisms,



and reporting systems.
Analyse CRM data to identify trends, bottlenecks, and opportunities for improving sales performance.
Ensure timely communication with customers regarding project updates, payment reminders, documentation, and other key milestones.

Required Qualifications & Skills
Bachelor's degree in Business Administration, Marketing, Management, or a related field.
4+ years of experience in CRM/Customer Relationship Management, preferably in real estate.
Strong knowledge of real estate sales and post-sales processes.
Hands-on experience with CRM software and lead management systems.
Solid knowledge of Excel/MIS reporting and data analysis.
Excellent communication, coordination, and customer-handling skills.
Solid problem-solving and follow-up abilities.
Ability to manage multiple customers, priorities, and internal stakeholders.
Experience in managing CRM teams will be an added advantage.

📌 Crm Manager Sarjapura (India)
🏢 Atco Projects Private
📍 India