11 Nov
|
Jobaaj.com
|
Noida
We are hiring a Performance Marketing Executive on behalf of our client. This role involves planning, running, and optimizing paid campaigns across digital channels to drive leads, sales, and measurable ROI. It's a outstanding opportunity for someone data-driven and creative who enjoys testing recent strategies and scaling what works.
Role & responsibilities
Plan, launch, and manage paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and YouTube Ads
Optimize campaigns for key metrics such as CPA, CPL, ROAS, CTR, and conversion rate
Manage ad budgets, bidding strategies, and daily spend tracking
Conduct A/B testing on ad creatives, copy, audiences, and landing pages
Perform audience research, segmentation, and retargeting
Set up and track conversions using Google Analytics, Google Tag Manager, and Meta Pixel
Collaborate with design and content teams to create high-performing ad creatives
Analyze campaign data and prepare performance reports with actionable insights
Work with the sales and product teams to improve lead quality and funnel performance
Stay updated on ad platform updates, algorithm changes, and industry trends
Preferred candidate profile
Bachelor's degree in Marketing, Business, Communications, or related field
0 to 2 years of experience in performance marketing, paid media, or digital marketing (internships count)
Hands-on experience with Google Ads and Meta Ads Manager
Good understanding of PPC, conversion tracking, and funnel optimization
Working knowledge of Google Analytics (GA4) and Google Tag Manager
Strong analytical skills with proficiency in MS Excel / Google Sheets
Understanding of key metrics: CAC, ROAS, LTV, CPL, CTR
Valuable communication and reporting skills
Creative thinking with attention to detail
Ability to manage multiple campaigns and meet targets
📌 Performance Marketing Executive Noida
🏢 Jobaaj.com
📍 Noida