Job Purpose

Lead branch operations to drive profitability, ensure compliance, and deliver superior customer experience. Achieve business growth through target achievement, portfolio enhancement, and crosssell initiatives while managing team productivity and operational excellence.

Key Responsibilities
Business Target Achievement
Deliver income and contribution targets.
Achieve incremental CASA growth.
Drive portfolio expansion and enhance cross-sell ratios.
Promote and cross-sell products including Demat, Credit Cards, and Insurance.
Program & Channel Management
Supervise revenue-generating roles and programs.
Meet channel objectives and cross-sell targets.
Ensure effective HNW portfolio management and service delivery.
Complaints & Customer Management
Ensure adherence to the branch sales model.
Handle customer complaints with timely resolution.
Control attrition and grow existing customer portfolios.
Organize customer meets and feedback sessions.




People Management
Motivate staff to achieve productivity benchmarks.
Provide training on products, processes, and operational skills.
Monitor team morale, performance, and turnover.
Review & Control
Review vault, cash, key registers, and branch controls.
Ensure complete adherence to banking regulations and internal policies.
Monitor audit ratings and correct operational deviations.
Conduct periodic reviews against branch objectives.

Educational Qualification
Graduation (Minimum Required)

Certifications (Optional)
AMFI
IRDA
NCFM

Key Competencies
Customer Delight
Decision-Making
Analytical Ability
Team Management
Cross-Sell Expertise

Major Stakeholders

Customers, Admin/Infra/HR, Retail Marketing, Audit, IT, Product Development, RBI Officials

📌 Branch Manager Mumbai (India)
🏢 HDFC Bank
📍 India