Position: Senior Digital Marketing Executive
Experience: 1-2 Years
Employment Type: Full time
Department: Digital Marketing
Job Overview
We are looking for an experienced and result-oriented Senior Digital Marketing Executive to plan, execute, and manage digital marketing campaigns across multiple platforms. The ideal candidate should have strong knowledge of SEO, SEM, social media marketing, paid advertising, lead generation, and digital campaign optimization.
Key Responsibilities
- Develop and execute digital marketing strategies to increase brand awareness and business growth.
- Manage Google Ads, Meta Ads (Facebook & Instagram), and other paid campaigns.
- Plan and implement SEO strategies, including on-page and off-page SEO.
- Manage social media platforms and improve engagement.
- Generate quality leads through digital marketing campaigns.
- Monitor campaign performance, analyze data, and optimize ROI.
- Create and manage content marketing strategies, including blogs, creatives, and promotional campaigns.
- Conduct keyword research, competitor analysis, and market research.
- Prepare weekly and monthly performance reports.
- Coordinate with the design, content,
and sales teams.
Required Skills
- Strong knowledge of SEO and SEM.
- Hands-on experience with Google Ads and Meta Ads.
- Knowledge of Google Analytics 4 and Google Search Console.
- Expertise in social media marketing.
- Experience in lead generation and campaign management.
- Knowledge of keyword research and website optimization.
- Strong analytical and communication skills.
- Ability to manage multiple projects independently.
Qualification
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 1-2 years of relevant digital marketing experience.
- Proven experience in managing and optimizing paid marketing campaigns.
Key Performance Indicators (KPIs)
- Lead generation and conversion rates.
- Website traffic and organic growth.
- Social media engagement.
- Advertising ROI and campaign performance.
- Overall brand visibility and marketing growth.
Interested candidates can share their updated resume.