The Social Snow is a creative content and social media agency specialising in brand storytelling, interior and architecture content, lifestyle videography and digital brand growth.
We are looking for a proactive and creative Social Media Manager who understands how brands communicate online and can manage social media accounts with a strategic and organised approach.
Key Responsibilities
Social Media Strategy & Planning
- Develop monthly social media strategies and content calendars for clients.
- Understand each brand's identity, target audience and business objectives.
- Plan content pillars, campaigns and monthly themes.
- Research industry trends, competitors and relevant content opportunities.
Account Management
- Manage multiple Instagram and Facebook accounts.
- Schedule and publish posts, Reels, carousels and Stories.
- Write engaging captions, hooks, CTAs and relevant hashtags.
- Maintain consistency in brand voice, visual identity and posting schedules.
- Coordinate with the design, photography and video editing teams to ensure timely content delivery.
Content & Creative Direction
- Provide creative inputs for Reels, campaigns and brand shoots.
- Develop content ideas and reel concepts.
- Prepare scripts and briefs for the content creation team.
- Ensure content aligns with the brand's positioning and communication goals.
Performance & Growth
- Track account performance, reach, engagement and follower growth.
- Analyse Instagram insights and prepare monthly performance reports.
- Identify what content is working and recommend improvements.
- Stay updated with platform updates, trends and changing audience behaviour.
Client Coordination
- Coordinate with clients for content approvals and feedback.
- Communicate monthly content plans and publishing schedules.
- Follow up on pending approvals and deliverables.
- Maintain organised records of client communication and content status.
Skills Required
- Strong understanding of Instagram and other social media platforms.
- Good copywriting and communication skills.
- Understanding of content strategy, social media trends and audience behaviour.
- Ability to plan and manage multiple client accounts.
- Familiarity with Canva and social media scheduling tools.
- Basic understanding of Instagram analytics and performance metrics.
- Strong organisational and time-management skills.
- Creative thinking and attention to detail.
What We Are Looking For
- Someone who thinks strategically, not just someone who knows how to post.
- Someone who takes ownership of assigned accounts.
- Someone who can independently plan and execute monthly content calendars.
- Someone who understands the difference between creating content for views and creating content that helps a business grow.
- Someone who is proactive, responsible and comfortable working in a creative agency environment.
Experience
1–3 years of relevant social media management experience preferred. Freshers with robust practical knowledge and a good portfolio may also apply.
How to Apply
Interested candidates can share:
- Resume.
- Social media accounts they have managed.
- Examples of content calendars or strategies they have created.
- A brief explanation of how they would grow a brand's Instagram presence.
Pay: ₹11,000.00 - ₹15,000.00 per month
Work Location: In person
📌 Social Media Manager (Pune)
🏢 The Social Snow
📍 Pune
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