Company Description Edzip Education connects students and working professionals with globally recognized degrees and career-focused learning opportunities through trusted international university partnerships. The organization offers more than 100 academic and professional programs, providing flexible learning options tailored to the needs of working professionals. Learners receive personalized academic and career guidance to help them make informed decisions and advance with confidence. Whether pursuing an MBA, DBA, Bachelor’s, Master’s, or professional certification, Edzip Education is committed to supporting long-term career growth and educational success. Role Description The Digital Marketing Team Lead is a full-time, in office role based in Kozhikode. This role is responsible for planning, executing, and optimizing digital marketing campaigns across channels such as search, social media, email, and web to increase brand visibility and student inquiries. The individual will lead and mentor the digital marketing team, allocate tasks, monitor performance, and ensure alignment with business and enrollment goals. Day-to-day responsibilities include developing data-driven marketing strategies, managing paid and organic campaigns, overseeing content and creatives, analyzing campaign metrics, and preparing regular performance reports. The Team Lead will collaborate closely with sales, counseling,



and academic teams to support lead generation, nurture prospective learners, and maintain a consistent brand message. Qualifications
• Strong expertise in digital marketing strategy, including campaign planning, performance marketing, and marketing analytics.
• Hands-on experience with key channels such as SEO, SEM/PPC, social media marketing, and email marketing.
• Ability to lead and manage a marketing team, including task allocation, mentoring, and performance tracking.
• Proficiency with marketing and analytics tools (e.g., Google Ads, Meta Ads, Google Analytics, marketing automation or CRM platforms).
• Excellent written and verbal communication skills, with the ability to translate complex information into clear, impactful messages.
• Experience in Graphic Designing and video Editing.
• Solid analytical, problem-solving, and decision-making skills, with a focus on data-driven optimization.
• Relevant bachelor’s degree in Marketing, Business, Communications, or a related field; a master’s degree or specialized digital marketing certification is an advantage.
• Prior experience in education, edtech, or service-based industries is preferred, along with a demonstrated ability to meet campaign and enrollment targets.
• Minimum 2-3 years of experience.

📌 Digital marketing Team Lead (Kozhikode)
🏢 Edzip Education
📍 Kozhikode