About the Role
We are looking for a creative and result-oriented Influencer Marketing Executive to join our digital marketing team. The ideal candidate should have a strong understanding of influencer marketing, social media platforms, creator partnerships, and campaign execution.

Key Responsibilities
• Plan and execute influencer marketing campaigns across Instagram, YouTube, and other relevant platforms.
• Identify and research relevant influencers/creators based on brand requirements, audience, category, and campaign objectives.
• Build and maintain strong relationships with influencers, agencies, and talent managers.
• Coordinate with influencers throughout the campaign lifecycle, from brief sharing to content delivery and publishing.
• Negotiate commercials, deliverables, timelines, and campaign terms with influencers.
• Prepare influencer shortlists and campaign proposals based on client requirements.
• Track campaign performance and prepare reports covering reach, engagement, views, clicks, and other relevant KPIs.
• Ensure influencer content is aligned with brand guidelines and campaign objectives.
• Coordinate with internal creative, account management, and performance marketing teams.




• Monitor social media and influencer trends to identify new creators and opportunities.
• Manage multiple campaigns simultaneously while ensuring timely delivery. Required Skills
• Robust understanding of influencer marketing and social media platforms.
• Good knowledge of Instagram, YouTube, and emerging creator platforms.
• Strong communication, negotiation, and relationship-management skills.
• Good understanding of influencer metrics such as reach, engagement rate, views, impressions, and conversions.
• Strong research and analytical skills.
• Ability to manage multiple campaigns and meet deadlines.
• Good presentation and client-management skills.
• Knowledge of influencer marketing tools/platforms will be an added advantage. Preferred Qualifications
• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 1–3 years of experience in influencer marketing, digital marketing, social media, or an agency environment.
• Experience working with brands, creators, influencer agencies, or talent management companies will be preferred.

📌 Influencer Marketing Specialist (Bengaluru)
🏢 HiveMinds
📍 Bengaluru