Email Marketing Specialist: Brands: RIDHI & Cotton Print Club |

Experience:
2–4 years (mid-level) |

Location:
Jaipur (in-office) | Type: Full-time

About the role
We're hiring an Email & SMS Marketing Specialist to own retention and lifecycle revenue for our two D2C brands. You'll run Klaviyo end to end: flows, campaigns, segmentation and testing. Your main job is to turn first-time buyers into repeat customers. Strong lifecycle automation skills are essential for this role.

What you'll do
• Build and improve automated flows: welcome, abandoned checkout, browse abandonment, post-purchase upsell and win-back.
• Run the campaign calendar: plan and send weekly campaigns for launches, offers and seasonal moments.
• Grow and segment the list: build high-quality audiences and run SMS automations that follow compliance rules.
• Test all the time: A/B test subject lines, creative, send times and offers.
• Report on results: share a weekly report on revenue contribution, opens, clicks, conversions and deliverability, with transparent next steps.




• Work with design: partner with our designer to create on-brand emails that convert. What you must have:
• Experience at a D2C e-commerce brand (mandatory). We'll only consider candidates who have run email/SMS marketing for a direct-to-consumer online brand.
• 2–4 years of hands-on work in Klaviyo or Omnisend, building both flows and campaigns.
• A track record of measurable email/SMS revenue, with numbers you can share.
• Strong copywriting that sounds natural and persuades.
• Solid understanding of deliverability, list hygiene and SMS compliance.
• A data-driven habit of improving campaigns based on lifecycle performance. Nice to have:
• Experience with the Shopify–Klaviyo integration.
• Basic HTML/CSS and Canva skills.
• Experience in fashion, home or lifestyle categories. Tools: Klaviyo or Omnisend, Shopify, and Figma or Canva (a plus). Budget: 4-6 LPA

📌 Email Marketing (Jaipur)
🏢 ridhi home & living
📍 Jaipur