- Develop and recommend sales strategies to achieve assigned quarterly and annual sales targets,
including launch strategies for new projects.
- Assign sales targets to the team and monitor achievement against defined KPIs.
- Track and manage sales inventory through systems such as Farvision/Salesforce.
- Interact directly with customers for sales closures and final negotiations.
b) Market Research & Analysis
- Identify and appoint external agencies to conduct market research for prospective projects and deals.
- Review market research methodologies and coordinate execution with external agencies.
- Conduct macro-level market analysis including SWOT analysis, pricing trends, and competitor project
assessment.
- Oversee micro-level research such as consumer studies, profiling, and focus group discussions.
- Validate market research reports provided by Business Development teams and provide regional and market-
specific inputs. c) Channel Partner & Corporate Sales Management
- Define processes and guidelines for the creation, on boarding, and management of channel partners and
corporate sales setups.
- Shortlist and empanel channel partners as per company-defined criteria.
- Communicate company terms, conditions, and policies to channel partners.
- Monitor channel partner performance for lead generation and conversions.
- Support channel partners with post-sales customer service and issue resolution.
d) Lead Generation & Management
- Plan and execute lead generation strategies in coordination with team members.
- Monitor lead assignment, categorization, and movement as per defined guidelines.
- Track lead quality, conversion ratios, and follow-up effectiveness.
e) Customer Relationship Management (CRM)
- Address and resolve escalated customer complaints, queries, and concerns.
- Coordinate with internal departments for resolution of customer issues and ensure timely closure.
- Maintain high standards of customer satisfaction throughout the sales and post-sales cycle.
f) Process Improvement & Compliance
- Identify gaps in existing sales processes and recommend improvements to enhance efficiency, cost control,
and productivity.
- Implement approved process improvement initiatives within the sales function.
- Ensure strict adherence to company guidelines, SOPs, and processes.
- Ensure compliance with project timelines and reporting requirements.
1. Key Skills & Competencies
- Solid sales strategy and planning capabilities
- Market research and analytical skills
- Channel partner and stakeholder management
- Customer negotiation and closure skills
- Process improvement mindset
- Proficiency in systems, Farvision/Salesforce, and MS Office / Google Workspace
1. Qualifications & Experience:
- Graduate / Postgraduate in Management, Marketing, or related field
- 18 years of experience in real estate sales
- Proven experience in team management role.