Company Description Oracura® develops solutions and products focused on healthy oral care and personal care. Its flagship offering from Oralcare Solutions India is a portable water flosser designed to enhance daily dental hygiene. The company emphasizes that brushing alone is not sufficient for maintaining optimal dental health and promotes comprehensive oral care practices.

Oracura® shares expert tips and guidance, including media features such as its Current Year 2023 oral health recommendations in Hindustan Times. Candidates joining Oracura® can expect to contribute to a growing brand committed to better oral health awareness and innovative products.

Role Description The Social Media Marketing Specialist is a full-time, on-site role based in Navi Mumbai. This role involves planning, creating, and publishing engaging social media content aligned with Oracura®’s brand, campaigns, and product launches. The specialist will manage daily social media activities, including content scheduling, community engagement, responding to comments and messages, and monitoring brand mentions.

Responsibilities also include collaborating with marketing and design teams, analyzing performance metrics, optimizing campaigns,



and staying updated on social media and digital marketing trends relevant to oral care and personal care. The role requires proactive ideation for social campaigns, influencer collaborations, and initiatives that grow brand awareness and audience engagement.

Qualifications

- Candidates should possess skills in Social Media Marketing and Digital Marketing for planning and executing campaigns across major platforms.
- Candidates should possess skills in Social Media Content Creation and Marketing to develop engaging posts, stories, and campaigns that reflect the brand’s voice.
- Candidates should possess strong Communication skills for clear copywriting, stakeholder coordination, and effective community interaction.
- Experience with social media analytics tools, basic knowledge of SEO, and ability to interpret performance data to optimize campaigns.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
- Demonstrated ability to work on-site in a fast-paced environment, manage multiple platforms, and meet deadlines consistently.
- Prior experience in consumer products, healthcare, or oral care brands is an advantage.

📌 Social Media Marketing Specialist (Navi Mumbai)
🏢 ORACURA®
📍 Navi Mumbai