LAPMINT TECHNOLOGIES PRIVATE LIMITED is looking for an experienced and creative Social Media Specialist to manage social media and paid advertising for our e-commerce business. The successful candidate will plan and publish engaging content, manage campaigns across Meta and Google Ads, and help grow our brand, audience, website traffic, and online sales.

Responsibilities

- Plan, create, and manage content for Instagram and other relevant social media platforms.
- Manage and optimize paid advertising campaigns on Meta Ads and Google Ads.
- Develop campaign ideas and content calendars for product launches, promotions, and sales goals.
- Create or coordinate social posts, stories, reels, short videos, and ad creatives.
- Monitor campaign performance, budgets, engagement, website traffic, and conversions.
- Review results and improve campaigns to reach the right audience and meet business goals.
- Research audience interests, industry trends, competitors, and relevant hashtags.
- Respond to comments and messages or coordinate customer queries with the appropriate team.
- Work with e-commerce,



design, and sales teams to align content and promotions.
- Prepare regular reports on social media and advertising performance.

Requirements
- 3-5 years of experience in social media management and digital marketing.
- Hands-on experience managing Meta Ads and Google Ads campaigns.
- Experience managing Instagram for a business or brand.
- Understanding of e-commerce marketing, online promotions, and the customer buying journey.
- Ability to plan content and write explicit, engaging captions and ad copy.
- Familiarity with social media analytics, advertising metrics, and campaign reporting.
- Experience with Meta Business Suite, Google Ads, Google Analytics, Canva, or similar tools.
- Strong communication, organization, and time management skills.
- A portfolio or examples of social media accounts and campaigns managed is preferred.

Pay: ₹35,000.00 - ₹40,000.00 per month Work Location: On the road

📌 Social Media Specialist (Mangalore)
🏢 LAPMINT TECHNOLOGIES PRIVATE
📍 Mangalore