We are seeking an experienced Salesforce Marketing Cloud Architect to lead strategic initiatives and drive the evolution of our marketing technology ecosystem. In this pivotal role, the incumbent will serve as a technical authority, guiding enterprise-wide architecture decisions while ensuring seamless integration between marketing platforms and business objectives. This position demands a professional who can bridge the gap between complex technical requirements and stakeholder expectations, fostering innovation through the strategic application of Data Cloud and Agentforce capabilities.
The successful candidate will play a critical part in shaping the future of our customer engagement strategies, ensuring scalability, security, and operational excellence across all marketing channels.
Responsibilities
- Provide executive-level technical leadership and manage relationships with key stakeholders to align marketing technology roadmaps with broader business goals.
- Design, document, and maintain comprehensive enterprise architecture blueprints that support current operations and future growth.
- Leverage advanced analytical methodologies to diagnose complex system issues, optimize performance, and resolve technical challenges efficiently.
- Oversee the full lifecycle of CRM implementations, bringing over a decade of relevant experience, including a minimum of six years focused specifically on Salesforce Marketing Cloud.
- Architect solutions utilizing cutting-edge technologies such as Data Cloud and Agentforce to enhance customer data unification and automation.
- Maintain active Salesforce certifications or demonstrate a committed path to obtaining necessary credentials to validate expertise.
- Integrate and optimize the Sales Service and Experience Cloud ecosystems to ensure a unified customer journey.
- Establish and enforce robust release management protocols, deployment strategies, and platform security standards to safeguard data integrity.
Requirements
Requirements:
- Proven track record in stakeholder management and technical leadership within a complex enterprise environment.
- Demonstrated ability to produce high-quality enterprise architecture documentation.
- Exceptional analytical acumen and troubleshooting capabilities for resolving intricate technical scenarios.
- Minimum of 9 to 14 years of professional experience in the CRM domain, with at least 6 years dedicated to Salesforce Marketing Cloud.
- In-depth technical proficiency and strategic understanding of Data Cloud and Agentforce ecosystems.
- Possession of active Salesforce certifications or a explicit commitment to achieving them.
- Solid working knowledge of Sales Service Cloud and Experience Cloud functionalities.
- Expertise in implementing release management frameworks, deployment methodologies, and maintaining rigorous platform security standards.