- Plan, execute, and manage paid advertising campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms.

- Develop and implement performance marketing strategies to generate quality leads and drive conversions.

- Monitor campaign performance, budgets, CPC, CPM, CTR, CPL, and ROI.

- Optimize campaigns to improve lead quality, conversion rates, and overall campaign performance.

- Conduct audience research, keyword research, and competitor analysis.

- Create and test different ad creatives, copies, landing pages, and campaign strategies.

- Track and analyze campaign performance using Google Analytics 4, Google Tag Manager, and other tracking tools.

- Prepare regular performance reports and provide actionable insights.

- Coordinate with the creative and content teams to develop effective ad campaigns.

- Stay updated with the latest digital marketing trends, tools, and advertising strategies.

Pay: ₹40,000.00 - ₹45,000.00 per month

Experience

- Performance marketing: 2 years (Preferred)

Shift availability

- Night Shift (Preferred)

Work Location: In person

📌 Performance Marketing Specialist (Gurugram)
🏢 Augustus u0026 MK Corporation
📍 Gurugram