Role purposeTo head Ad sales division of the company and lead the business for exclusive (Truecaller Ads, Telegram, LLM, OOH and DOOH) and non exclusive inventory in the market (Government, Agencies and Direct Client). To lead the team and generate profitable revenue stream.

Key responsibilitiesBusiness leadership and revenue

- Own the national Ad Sales P&L;, annual revenue targets and margin goals across all inventory and client segments.
- Build and execute the go-to-market strategy for exclusive inventory: Truecaller Ads, Telegram, LLM, OOH and DOOH.
- Monetise non-exclusive inventory across Government, Agencies and Direct Clients.
- Set pricing, packaging and rate-card strategy to protect yield and profitability.
- Drive monthly, quarterly and annual forecasting, pipeline reviews and revenue reporting to the Business Head.

Team leadership

- Lead, hire and mentor the Sales Leads for Government, Agency and Direct Clients across Gurgaon, Mumbai and Bangalore.
- Set targets, territories and incentive structures for the team; run regular performance reviews.
- Build a high-performance sales culture with clear processes, CRM discipline and accountability.

Client and partner relationships

- Own C-level relationships with key agencies, large advertisers and government departments.




- Manage relationships with exclusive inventory partners to secure supply, product updates and joint go-to-market plans.
- Lead negotiation and closure of large, multi-platform and annual deals.

Market and product

- Track market trends, competitor offerings and new ad formats, including emerging LLM-based advertising.
- Work with internal planning, creative, operations and finance teams on campaign delivery, billing and collections.
- Ensure contracts, invoicing and receivables follow company policy.

Candidate profile• 15+ years in media/digital ad sales, with at least 5 years leading a national or regional sales team.
- Proven record of meeting large revenue targets across agency, direct and government clients.
- Strong network across media agencies, brand marketers and government communication departments.
- Working knowledge of digital, programmatic, OOH and DOOH advertising.
- Experience in P&L; ownership, pricing and deal structuring.
- Graduate degree required; MBA preferred.

Key result areas• Revenue and margin achievement against target
- Revenue mix across exclusive and non-exclusive inventory
- Team target achievement and retention
- Collections and receivables health

- Current client and new segment acquisition

📌 National Head – Ad Sales (Gurugram)
🏢 srishti media
📍 Gurugram