12 Nov
|
WEDDING TALES MATRIMONY
|
Gurugram
12 Nov
WEDDING TALES MATRIMONY
Gurugram
Company: Wedding Tales MatrimonyLocation: Gurugram (On-Site)
Experience: 5+ Years
Department: Marketing
Employment Type: Full-Time
About Wedding Tales MatrimonyWedding Tales Matrimony is a high-end Matrimonial Services provider company specializing in connecting elite and accomplished individuals across India and around the world. With over 15+ years of industry expertise, we provide highly personalized, confidential, and result-oriented matchmaking services tailored to the unique preferences of discerning families and professionals.
Our client list includes industrialists, Businessmen, Bureaucrats, Celebrities & Founders, and global NRIs seeking a life partner.
With a strong presence across India and international markets, we continue to redefine premium matchmaking by combining traditional values with a modern, client-centric approach.
Position OverviewThe Head of Marketing will lead the Company's complete marketing function, driving customer acquisition, brand growth, revenue generation, and market leadership. The role requires a strategic leader with strong expertise in performance marketing, brand building, digital marketing, team leadership, budgeting, and business growth.
Key Responsibilities
- Develop and execute marketing strategies aligned with the Company's business, revenue, and growth objectives.
- Lead customer acquisition initiatives across digital and offline channels while optimizing ROI, ROAS, CAC, and overall marketing performance.
- Drive performance marketing campaigns across Meta, Google, YouTube, influencer marketing, partnerships, and other acquisition platforms.
- Build and strengthen the Wedding Tales Matrimony brand through branding, PR, content, social media, events, partnerships, and reputation management.
- Establish scalable marketing processes, SOPs, reporting systems, and operational frameworks for efficient execution.
- Build, mentor, and lead a high-performing marketing team with a strong culture of accountability, ownership, and innovation.
- Collaborate closely with Sales, Operations, Client Servicing, Technology, Finance, and Management to achieve organizational goals.
- Manage marketing budgets, external agencies, technology partners, vendors, and service providers while ensuring maximum return on investment.
- Oversee website performance, SEO, CRM, marketing automation, analytics, landing pages, and all digital marketing assets.
- Monitor marketing KPIs, prepare business reports, analyze market trends and competitor activities, and recommend data-driven growth strategies.
- Safeguard and enhance the Company's brand reputation, customer experience, and long-term market positioning.
- Perform any additional marketing, branding, customer acquisition, or business growth responsibilities assigned by the management.
Desired Skills & Qualifications
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- 5+ years of progressive marketing experience in the service industry, including leadership roles.
- Proven expertise in performance marketing, digital marketing, branding, lead generation, and business growth.
- Strong analytical, strategic planning, budgeting, and decision-making capabilities.
- Hands-on experience with Google Ads, Meta Ads, SEO, CRM platforms, Google Analytics, marketing automation tools, and reporting dashboards.
- Excellent leadership, communication, negotiation, and stakeholder management skills.
- Ability to thrive in a fast-paced, target-driven, and growth-oriented workplace.
📌 Head of Digital Marketing (Gurugram)
🏢 WEDDING TALES MATRIMONY
📍 Gurugram