About the Job:
: Growth Manager
Company: 4th Phase Water Technologies Pvt. Ltd. (Jiva Water)
Location: Bengaluru, Karnataka
Work Mode: Fully On-site
Employment Type: Full-time | Experience: 6 - 9 years
Key Responsibilities
- Own the D2C revenue target, marketing budget and channel mix across website, Amazon and Flipkart.
- Build the quarterly growth plan, with clear CAC, ROAS and contribution-margin guardrails.
- Make pricing, bundling and offer decisions with the founders (festive sales, gift-with-purchase, launches).
Performance marketing
- Run Meta and Google acquisition and retargeting, including creative testing and audience strategy.
- Manage marketplace ads and listings on Amazon and Flipkart (content, reviews, Buy Box health).
- Own measurement: attribution, Shopify and GA4 reporting, weekly dashboards.
Website and conversion
- Own jivawater.in and Jivawater.com on Shopify: landing pages, offers, checkout and conversion-rate optimisation.
- Shorten a high-consideration purchase (devices from ~₹12,950 to ~₹26,950) with proof, demos, EMI and trust signals.
Brand, content and community
- Shape positioning for health-led audiences (wellness, fitness, gut health) and turn it into ad, social and video content.
- Run influencer, expert and affiliate programmes, including revenue-share partners and podcast collaborations.
Partnerships and offline
- Grow offline and B2B2C channels: gym and wellness partnerships, events and summits, resellers and distributors.
- Plan and run activations end to end: budget,
on-ground execution, lead capture and follow-up.
Retention and CRM
- Build WhatsApp and email journeys for leads, buyers and referrals.
- Lift repeat purchase, referral and accessory or upgrade revenue.
Team and leadership
- Lead and grow the D2C team; set goals, review work weekly and coach.
- Manage agencies and freelancers on briefs, budgets and output quality.
- Report on performance to founders monthly, and flag risks early.
Must-haves
- 6–9 years in D2C or consumer brand marketing, with at least 3 years owning a revenue number.
- Hands-on with Meta Ads Manager, Google Ads, Shopify and GA4; you can read a funnel and fix it.
- Experience selling a considered, higher-ticket product (₹10,000+) online.
- Marketplace experience on Amazon and/or Flipkart.
- Have led a team of 3+ and managed agencies.
- Strong with numbers: budgets, unit economics, cohort and channel analysis in spreadsheets.
- Transparent writer who can brief creative and present to founders.
Nice-to-haves
- Health, wellness, fitness or home appliances category experience.
- Influencer, creator or affiliate programme building.
- Offline activations, retail or distributor partnerships.
- WhatsApp CRM and marketing automation tools.
- Comfort with Tamil, Kannada or Hindi for regional campaigns.
Application Process: Interested candidates pls share their CV along with their best-performing sales month, revenue achieved, and products sold.Apply:
[email protected]
📌 Growth Marketing Manager (Bengaluru)
🏢 Jiva Water Devices
📍 Bengaluru