We are looking for a Digital Marketing & E-commerce Executive to manage the online presence, digital advertising and e-commerce operations of our women's fashion boutique.
The ideal candidate should have practical knowledge of social media management, paid advertising, website management and online marketplaces.
Key responsibilities
Social Media Management
- Prepare monthly Instagram content calendars.
- Plan and schedule Instagram posts, reels and stories.
- Write engaging captions, promotional copy and calls to action.
- Coordinate with the content creation and video editing team.
- Manage regular publishing and maintain posting consistency.
- Monitor social media engagement and performance.
Digital Advertising
- Plan, create and manage Meta Ads campaigns (Facebook and Instagram).
- Set up and manage Google Ads campaigns.
- Monitor advertising budgets, campaign performance and conversions.
- Identify opportunities to improve website traffic and online sales.
E-commerce & Website Management
- Manage product listings on Amazon and other online marketplaces.
- Upload product images, descriptions, pricing and other details.
- Manage and update Shopify and Wix websites.
- Maintain website product information, collections and content.
- Coordinate with the operations team for online orders.
Content & SEO
- Write blogs and website content.
- Conduct basic keyword research.
- Work on on-page SEO and website optimisation.
- Write product descriptions and promotional content.
- Track website traffic and content performance.
Requirements
- 1–2 years of experience in digital marketing or e-commerce is preferred.
- Working knowledge of Meta Ads and Google Ads.
- Familiarity with Amazon Seller Central.
- Knowledge of Shopify and Wix.
- Valuable written English and content writing skills.
- Experience preparing social media calendars and managing Instagram accounts.
- Basic understanding of SEO and Google Analytics.
- Ability to analyse campaign performance and prepare reports.
- Must have a personal laptop.
Preferred candidate profile Someone who is organised, analytical, creative and capable of independently managing digital marketing and e-commerce activities.