Key Responsibilities

1. Project Research

- Conduct deep research on residential projects across identified micro-markets.
- Understand project positioning, configuration mix, pricing, developer reputation, approvals, and delivery timelines.
- Interact with sales teams, channel partners and site teams to gather accurate project information.
- Document unit layouts, design efficiency, amenities, and differentiation of each project.

- Locality & Micro-Market Research

- Build detailed micro-market intelligence covering:

- Infrastructure (existing and upcoming)
- Connectivity and transport access
- Social infrastructure (schools, hospitals, retail)
- Future development potential
- Supply pipeline and competitive projects
- Map land parcels, new launches and upcoming development corridors.

1. Buyer Research
- Speak to buyers (end-users and investors) to understand:

- Purchase motivations
- Budget expectations
- Unit preferences
- Concerns, doubts and decision drivers
- Capture buyer gaps, confusions and unmet needs across the buying journey.

1. Field Intelligence Gathering





- Visit multiple projects weekly as per beat plans.
- Conduct structured interviews with buyers, brokers and developers.
- Identify market shifts, demand trends and emerging buyer segments.

- Research Documentation

- Convert field observations into structured research reports on:

- Projects
- Localities
- Buyer insights
- Maintain research databases and micro-market trackers.
- Provide regular insight inputs to the City Research Lead.

1. Content Inputs
- Provide ground insights for buyer-focused content and videos.
- Help identify important buyer questions and decision gaps for content creation.
- 2-6 years of experience in real estate research, consulting, brokerage, or developer organizations.
- Solid understanding of residential real estate projects and micro-markets.
- Comfortable with field research and stakeholder conversations.
- Ability to analyse information and convert it into structured insights.

Pay: Up to ₹500,000.00 per year

Work Location: In person

📌 Real Estate Researcher (Mumbai)
🏢 99acres.com
📍 Mumbai