About the Role : We are looking for a dynamic and skilled Sr. SEO Executive with strong knowledge of WordPress, SEO, and Social Media Marketing to lead our digital growth initiatives. You will be responsible for managing on-page and off-page SEO , optimizing website performance, handling WordPress updates , and executing organic and social media marketing strategies to enhance visibility, ranking, and lead generation across all major search and social platforms.

Key Responsibilities :SEO & SEM Management**

- Plan and manage all SEO activities including on-page/off-page optimization, link building, and keyword strategy to boost search rankings.
- Conduct detailed keyword research , competition analysis, and identify content optimization opportunities.
- Implement and monitor organic lead generation campaigns to improve traffic and conversions.
- Track, report, and analyze website analytics and performance metrics (GA4, GSC, etc.) .
- Review and resolve technical SEO issues , site speed, and crawlability problems.
- Develop and implement a comprehensive link-building strategy .
- Manage SEM campaigns on Google, Bing, and other networks to maximize organic reach.

WordPress Management

- Manage and update content on WordPress website , ensuring SEO-friendly structure and plugins.
- Optimize page speed, internal linking, and meta elements across all web pages.
- Coordinate with developers/designers for layout, content placement, and UX improvements.

Social Media & Branding

- Handle and grow official social media pages (Instagram, Facebook, YouTube, LinkedIn, Google Business Profile) .
- Plan monthly content calendars aligned with campaigns and SEO goals.
- Coordinate with the design team to create posts, videos,



and reels that enhance institute branding.
- Monitor performance analytics for social channels and optimize engagement.

What We’d Love to See :

- Proven experience managing SEO and WordPress websites (preferably for educational or service-based businesses).

- Deep understanding of technical, on-page, and off-page SEO strategies.

- Strong analytical mindset with the ability to turn SEO data into actionable insights.

- Familiarity with structured data, schema implementation, and Core Web Vitals. :

- Awareness of latest SEO trends, algorithms, and digital marketing techniques. :

- Experience coordinating with content and design teams for creative campaigns.

- Knowledge of social media marketing, YouTube SEO, and organic reach optimization.

Preferred Skills & Tools :

- WordPress CMS, Yoast SEO / RankMath
- Google Analytics (GA4), Google Search Console, Google Tag Manager
- Ahrefs, SEMrush, Screaming Frog, SurferSEO
- Canva / Adobe tools for basic creative adjustments
- Understanding of HTML, CSS, and JavaScript basics

Qualifications & Experience :

- 3-6 years of professional experience in SEO and WordPress-based websites
- Hands-on experience managing education or service industry websites preferred
- Bachelor’s Degree or equivalent in Marketing, IT, or related field

Why Join BRIGHT :

- Opportunity to lead digital branding initiatives for a 25+ year trusted education brand.
- Creative and cooperative work environment.
- Exposure to real-time campaigns, analytics, and growth-focused strategies.

How to Apply : Send your resume and portfolio (with examples of SEO or social media projects) to: Whatsapp-(phone hidden)

Pay: From ₹25,000.00 per month

Work Location: In person

📌 SEO Executive (Vadodara)
🏢 Bright education
📍 Vadodara