About the Role

Motion graphics and video editing skills are a robust advantage , but not mandatory.

This is a hands-on role for someone who enjoys both marketing and design , not a purely theoretical or managerial position.

Key ResponsibilitiesDigital Marketing

- Manage and grow social media platforms (Instagram, Facebook, LinkedIn, YouTube)

- Plan and execute monthly content calendars :

- Publish posts, stories, reels, and short videos

- Support lead generation campaigns for courses/services

- Assist with basic paid advertising (Meta & Google)

- Monitor performance metrics like reach, engagement, and leads

- Coordinate with management and trainers for promotions

Graphic Design & Creative

- Design social media creatives, posters, banners, flyers :

- Create ad creatives (static and simple motion)

- Design brochures, presentations, certificates, and marketing materials :

- Maintain brand consistency across all platforms

- Edit short videos, reels, and promotional clips :

- Motion graphics (basic) is an added advantage

Tools & Software RequiredDesign & Creative

- Canva (Advanced - mandatory) :





- Adobe Photoshop :

- Adobe Illustrator :

- CorelDRAW :

- CapCut / Adobe Premiere Pro (video editing - basic) :

- After Effects (basic - advantage)

Digital Marketing

- Meta Business Suite & Ads Manager :

- Google Ads (basic)

- Google Analytics (basic)

- Social media scheduling tools

Work & Productivity

- Google Workspace (Docs, Sheets, Drive)
- MS PowerPoint / Google Slides

Skills & Competencies

- Strong understanding of digital marketing fundamentals :

- Good eye for design, color, layout, and typography :

- Basic copywriting skills (captions, headlines, CTAs)

- Organized, deadline-oriented, and proactive

- Ability to take feedback and improve quickly

Experience & Qualification

- 2-7 years of relevant experience preferred
- Agency, institute, or training-industry experience is a plus
- Portfolio is mandatory (design + digital work)

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing & Creative Designer (Lakdikapul)
🏢 IMECH INSTITUTE
📍 Lakdikapul