Digital Marketing Specialist - Technology Communications (Chandigarh)

Digital Marketing Specialist - Technology Communications (Chandigarh)

13 Nov
|
Tymor Technologies
|
Chandigarh

13 Nov

Tymor Technologies

Chandigarh

Tymor Technologies is a technology-driven IT services and solutions company specializing in SaaS solutions, digital transformation, managed IT services, Holobox technologies, and AI-powered innovations. We work with global clients to deliver scalable, secure, and future-ready solutions using Artificial Intelligence, automation, immersive Holobox experiences, and modern cloud platforms. Job Title: Digital Marketing Specialist
Experience: 2-3 Years
We are seeking a creative, analytical, and performance-driven Digital Marketing & Social Media Specialist with excellent communication skills and experience in the SaaS and IT industry . The role involves managing social media platforms, creating and designing content, handling website and LinkedIn newsletters, executing paid digital advertising campaigns, and preparing detailed performance and analytics reports.

Manage and grow company social media accounts (LinkedIn, Instagram, Facebook, X/Twitter)
Plan, create, design, and publish engaging content including posts, captions, banners, and short videos
Develop and maintain monthly content calendars aligned with business goals
Design social media creatives using Canva, Adobe, or similar tools
Set up and manage website newsletter subscription forms
Integrate website newsletter forms with email marketing tools (Mailchimp, HubSpot, Zoho Campaigns, or similar)
Create,



publish, and manage LinkedIn Page newsletters
Track and analyze newsletter performance including open rates, click-through rates, and subscriber growth
Plan, execute, and optimize paid advertising campaigns on LinkedIn Ads, Meta Ads (Facebook & Instagram), and Google Ads
Manage ad budgets, audience targeting, creatives, and A/B testing
Monitor ad performance metrics such as CPC, CPA, CTR, conversions, and ROI
Optimize campaigns based on performance insights
Monitor overall digital marketing performance including engagement, reach, and lead generation
Suggest content, campaign, and ad improvements based on analytics and trends
Stay updated with the latest digital marketing, advertising, and social media trends
Coordinate with internal teams to ensure consistent branding and messaging

2-3 years of experience in Digital Marketing & Social Media

- Experience working in the SaaS and IT industry
- Solid hands-on experience with Hootsuite
- Proven experience managing paid digital advertising campaigns
- Experience in newsletter setup and management (Website & LinkedIn)
- Excellent written and verbal communication skills
- Strong content writing and copywriting skills
- Graphic design experience using Canva, Adobe, or similar tools

📌 Digital Marketing Specialist - Technology Communications (Chandigarh)
🏢 Tymor Technologies
📍 Chandigarh

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