As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times—connecting players in 175+ countries through fun, strategy, and a little friendly competition.

From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille™, Words With Friends™, Zynga Poker™, Game of Thrones Slots Casino™, Wizard of Oz Slots™, Hit it Rich! CSR Racing™, Harry Potter: Puzzles & Spells™, Match Factory™, and Color Block Jam™—plus many more!

Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. The User Acquisition team at Zynga is looking for an experienced and accomplished User Acquisition performance marketer who will be responsible for managing large-scale advertising campaigns. This individual will focus on leveraging Paid Social Channels, Ad Networks, and DSPs to scale our current marketing efforts. You will be responsible for helping the team identify and develop mobile acquisition strategies, and work closely with engineering and machine learning engineers to further improve our internal tools. You are an experienced quantitative online marketer who can manage multiple priorities while delivering outstanding execution. Create and manage current user acquisition, and retargeting campaigns on paid social (i.e. Facebook, Google, TikTok) and ad network platforms (i.e. Lead the optimization efforts across creative, geo, platform, and channel to maximize returns and scale products and deliver performance at scale.

Collaborate with the Game, Creative,



and Product Marketing teams to make decisions that increase LTV and lower acquisition cost.

3+ years experience in a performance marketing role.

- Demonstrated experience with campaign management on paid social and DSP channels.
- Strong problem solving and analytical thinking skills, and experience working in a metrics-based environment.
- Experience with Tableau, advanced Excel, and mobile measurement partners (i.e. Zynga offers a world-class benefits package that helps support and balance the needs of our teams. Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual's race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at [HIDDEN TEXT] to request any accommodations or for support related to your application for an open position.

Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel.

📌 User Acquisition Manager (Full Time) (Bengaluru)
🏢 Zynga
📍 Bengaluru